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何建中要求长航局充分发挥文化品牌的引领作用--亲稳网络舆情监测室
2012-11-07

  11月1日,交通运输部党组成员、政策法规司司长何建中在调研长航文化建设时指出,长江航运是长江文化的重要内容,长航系统文化建设形式多样,内容比较丰富,长江航运文化品牌的影响力初步显现。

On November 1,,Transportation BuDangZu members/Department of policies and regulations, and of the chief priests, HeJianZhong in research changhang culture construction out,The Yangtze river shipping is an important content of the Yangtze river culture,Changhang system culture construction in a variety of forms,Content is rich,The Yangtze river shipping culture brand influence appeared preliminarily.

  当天,何建中在南京听取了长江航务管理局(以下简称长航局)、长江航道局、南京航道局文化建设情况的汇报,并观看了长江航道局文化建设宣传片,乘船实地了解长江智能航道建设的进展情况。

The day,HeJianZhong listens to the Yangtze river in nanjing aeronautical staff administration(Hereinafter referred to as changhang bureau)/Yangtze river hydrographic/Nanjing hydrographic department culture construction report,And watch the Yangtze river hydrographic department culture construction promotional material,Take a boat field know the Yangtze river waterway construction intelligence progress.

  何建中指出,在长航局党委的领导下,长航全线在精神文明建设、文化建设方面工作抓得非常扎实,文化建设在长航系统形成了广泛共识,创出了特色品牌,展现了整体形象。

HeJianZhong pointed out that,In changhang bureau under the leadership of the party committee,Changhang all fronts in the spiritual civilization construction/Culture construction work grasp very solid,Cultural construction in changhang system formed a broad consensus,Building a characteristic brand,Show the overall image.

  对于下一步如何加强文化建设和精神文明建设,何建中要求:要积极践行核心价值,用行业愿景、共同使命的交通精神和职业道德去教育引导职工,形成推进时代和事业发展的动力;要发挥品牌效应,凝炼出叫得响的品牌;要创建长效机制,用制度把文化建设成果固化起来,使文化品牌内涵不断得到改进改善;要力争培养选树全国重大典型,充分发挥品牌提升形象的引领作用。

For the next step how to strengthen the construction of culture and spiritual civilization construction,HeJianZhong requirements:To actively practicing the core value,Vision with industry/Common mission traffic spirit and professional ethics education to guide the staff,Formation time and promote the development of power;To play a brand effect,Finally abstracting that loud brand;To create a long-term mechanism,With the system of the cultural achievements in construction curing up,Make the culture connotation of the brand continuously improved to improve;To strive to cultivate the national major typical choose tree,Give full play to brand image promotion leading role.

  长航局局长唐冠军在会上表示,长航局下一步要按照要求,进一步创新载体,完善机制,更加突出行业特色,打造更多的文化精品,推出更多的重大品牌,以长江航运大繁荣推动长江航运大建设大发展。

Changhang bureau chief TangGuanJun said at the meeting,Changhang bureau in accordance with the requirements to the next step,Further innovation carrier,Perfect the mechanism,More prominent industry characteristics,Build more cultural high-quality goods,Introduce more major brand,By the Yangtze river shipping boom promote the Yangtze river shipping large construction development.



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