还有一个多月就到中秋节了，目前，本市各大超市、糕点店、蛋糕店、酒店都开始销售月饼。与往年相比，今年月饼的保质期明显“缩水”，不少商家对此的解释是“防腐剂少了，月饼品质更好更新鲜了”。事实真的如此吗？记者对此进行了调查。

There are more than a month to the Mid-Autumn festival，At present，The city each big supermarket、Pastry shop、Cake shop、The hotel have started selling moon cakes。Compared with previous years，Moon cakes this year the quality guarantee period of the obvious“shrink”，The explanation is that many businessmen“Preservative less，The moon cake quality better the more fresh”。Is this really the case？This reporter were investigated。

记者调查 Reporter investigation

月饼保质期缩短价格却看涨 Moon cake guarantee period shorten the prices are rising

　　“今年月饼7月底、8月初就上市了，而且保质期比以前短了，基本上都只有两个月。如果早买月饼的话，还没等到过中秋节，这月饼就过期了。”市民陈小姐说。

“This moon cake the end of July、Early August is listed on the stock market，And guarantee period than before short，Basically all is only two months。If early buy moon cake words，Haven't wait until after the Mid-Autumn festival，This moon cake is expired。”Citizen miss Chen said。

　　昨日记者走访好利来、津乐园、大桥道、桂顺斋等多家企业时发现，目前市场上销售的月饼保质期大多为两个月，部分月饼的保质期甚至只有一个月或半个月，这与去年保质期普遍为4个月相比，至少缩水了一半。

Reporters yesterday visited HaoLiLai、Tianjin park、Bridge way、GuiShunZhai and so many enterprise found，The moon cake sale on the market at present most of shelf life for two months，Part of the quality guarantee period of the moon cake even only a month or half a month，This and last year shelf life common for 4 months compared，At least half the shrink。

　　采访中，各销售月饼的商家均将“防腐剂减少、保质期缩短”作为卖点，大多数月饼也因此“身价”看涨。比如，一款直径6厘米的西式月饼与去年中秋节时相比，价格从12元涨到了17元。“保质期短了，月饼口味也清淡了许多，这样低糖、低油脂的月饼，吃起来更健康。像乳酪口味、朗姆酒口味、咖啡杏仁口味、冰淇淋等西式月饼能吸引更多年轻的消费者。”商家如此表示。

interview，The moon cake sale the merchants of all“Preservative reduce、Guarantee period shorten”As a selling point，Most of the moon cakes and therefore“worth”bullish。For example，One paragraph 6 cm in diam western-style cakes and compared last year the Mid-Autumn festival，Price from 12 yuan rose to $17。“Short shelf life，Moon cakes taste bland many，Such low sugar、Low fat of mooncakes，Eat up more healthy。Like cheese taste、Rum taste、Coffee almond taste、Ice cream and other western moon cakes can attract more young consumers。”Merchants said。

商家解释 Merchants explain

保质期越短说明防腐剂越少 The shorter the period that the less preservatives

　　在七里台附近一家大型蛋糕店记者看到，一款蛋挞法式月饼标注的保质期为一个月，“新版《食品添加剂使用标准》实施后，我们降低了防腐剂的含量，所以保质期缩短了，这样月饼会更加新鲜，品质更好。”该店负责人介绍说。随后，记者又在滨江道、宾馆西路、真理道、津塘路上的十多家月饼店了解到，无论是广式月饼、苏式月饼还是备受年轻人喜爱的西式月饼和冰淇淋月饼，保质期大多为一至两个月。紫金山路一家月饼店的老板告诉记者：“保质期越短，证明防腐剂越少。”

In the seven stations in a large cake shop the reporter sees，One egg tart French moon cake label for a period of one month，“new《Food additives using standard》After implementation，We reduced the content of preservatives，So guarantee period shortened，So moon cakes will be more fresh，Quality better。”The store controller introduces said。then，The reporter also restaurant on binjiang road、Hotel west road、Truth way、The jintang road ten several moon cake shop to know，Whether wide type moon cakes、Su shi moon cakes or the young people love western moon cake and ice cream moon cake，Most of shelf life for one to two months。Zijin mountain road a moon cake shop boss told reporters：“The shorter period，The less that preservatives。”

专家观点 Expert view

成分生产条件都可能影响保质期 Component production conditions are may affect the guarantee period

　　天津科技大学食品工程学院的王浩博士表示，防腐剂减少肯定会使保质期缩短，不过在防腐剂没有减少的情况下，月饼内的糖分、盐分、蛋白质、油脂、碳水化合物等成分也都有可能影响到保质期的长短。另外，月饼的生成环境也对其保质期有影响，当生产条件完善时，月饼保质期就会长一些，生产条件较差时，保质期就会更短。“一般来说，大型月饼生产商的生产条件不会越来越差，如果月饼的配方不变，在生产水平和工艺提高的情况下，保质期应该延长才对。”王浩说。

Tianjin university of science and technology food engineering college, says dr wang hao，Preservative reduce surely will make guarantee period shorten，But in preservative not reduced circumstances，Moon cakes in the sugar、salt、protein、grease、Carbohydrate composition etc. Have also may affect the length of the period。In addition，Moon cake formation environment is the guarantee period have influence，When the production conditions when perfect，Moon cake shelf life of some，When the poor production conditions，Shelf life will be much shorter。“Generally speaking，Large moon cake manufacturer production conditions won't worse and worse，If the moon cake recipe unchanged，In the production level and process in the case of higher，Guarantee period should be extended to。”Wang hao said。

　　那么商家为什么不愿意将保质期变长呢？王浩表示，这可能是商家的一种营销策略，看准消费者注重健康的心理，大打“无防腐剂”牌，吸引消费者的眼球。此外，月饼的保质期越长，也就意味着商家承担质量责任的时间越长，如果月饼保质期变短，那么商家的责任期也就随之“缩水”，可谓一举两得。(城市快报 记者 张珊珊 摄影记者 王倩)

So why don't merchants willing to longer shelf life？Wang hao said，This may be a kind of business marketing strategy，Be certain consumers to pay attention to the psychological health，Big play“No preservatives”brand，Attract consumers' eye。In addition，The longer the period of moon cakes，It means that businessmen assume the longer the quality responsibility，If the moon cake guarantee period shorter，So merchant's liability period goes“shrink”，Is kill two birds with one stone。(Urban express reporter ZhangShanShan photographer wang qian)