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安博教育暴跌停牌 英孚教育遭质疑--亲稳舆论引导监测室
2013-01-10
央视系列报道《疯狂的补习班》近日在中国教育培训行业扔下一枚枚重磅炸弹。
CCTV series[Crazy cram school]Recently in China education training industry dropped YiMeiMei "heavy bomb".
8月26日,学而思组织的超常补录视频被央视曝光后,这个凭借小学奥数起家的培训机构股价迅速下挫,最低探至6.97美元,创上市以来新低,截止当日收盘暴跌13.10%。
On August 26,Learn to think of unusual collection video by CCTV after exposure,The rapidly by primary school started with mathematical olympiad training organization's share price fell,The lowest $6.97,And low since listed,By closing plunged 13.10% that day.
随后,央视报道指出安博教育旗下1对1品牌京翰师资是一个骗局;测评、个性化辅导方案也只是忽悠家长签单的手段。受此影响,周二安博教股价大跌7.19%,报收3.10美元。 then,CCTV reports ember education under 1 on 1 brand Beijing teacher John is a scam;assessment/Personalized assistance program is just teasing parents sign the bill.Affected by this,Ember to teach on Tuesday shares tumbled 7.19%,$3.10 a barrel.
可惜,对于安博教育而言,这一次危机还没有见底。
It's a pity that,The ember in terms of education,This a crisis will not see the bottom.
周三安博教育股价暴跌26.77%,已经于美国东部时间2:58 p.m停牌(停牌原因是T1,等待公布更多的信息),停牌前最后交易价格报2.27美元。连续两个交易日大幅下跌使得安博教育的股价较被央视曝光前3.4美元的价位下跌了33%。
Ember education shares tumbled 26.77% on Wednesday,Has been in the United States eastern standard time:58 p.m suspended(Suspended reason is T1,Waiting for more information),Suspended before the final transaction price $2.27.Two consecutive trading day sharply lower that the share price of the ember education were more CCTV exposure before the $3.4 price fell by 33%.
对此,彭博社有报道称富国银行分析师 Trace Urdan表示:“这太令人震惊了,虽然这不代表公司财务造假,但该事件直接由CCTV跟进,意味着这相当严重。安博在接下来的日子,必然要接受各种惩罚。”
this,Bloomberg reports that Wells Fargo analysts Trace Urdan said:"This is shocking,Though it's on behalf of the company's financial fraud,But the events directly from CCTV,Means that it is quite serious.Ember in the coming days,Must accept all kinds of punishment."
而受影响的不仅仅是安博,有业内人士表示,国内的很多培训机构都存在这些问题,所以这一事件曝光后,消费者对1对1培训都会有一个新的认识,这个行业也会受到影响。
And the affected is not only the ember,The personage inside course of study says,The domestic many training institutions of all these problems,So after the event,Consumers to 1 to 1 training will have a new understanding,The industry may also be affected.
值得注意的是,昨日《每日经济新闻》记者从相关业内人士口中得知,除了对安博教育的报道,央视这一系列报道还有两期,但具体针对哪两家还不得而知。
It is important to note that,yesterday[Daily economic news]Reporter from the relevant the personage inside course of study that,In addition to ember reports of education,CCTV this a series of reports and two phase,But in view of the two which is still unknown.
而随着昨日晚间央视报道的播出,下一个“受灾”的教育培训企业名单也浮出水面。这一次遭殃的是号称“全球最大的私人英语教育机构”——英孚教育。
As reported in CCTV broadcast yesterday night,Under a"The affected"The enterprise education training list also emerging.This time is called will suffer"The world's largest private English education institutions"- ef education.
在央视的报道中,英孚教育的双重退款保证成空文,师资宣传涉嫌夸大,教学质量也遭到质疑。
In CCTV reported,Ef education the double money back guarantee into 空文,Teachers publicity in connection with exaggerated,The teaching quality was also questioned.
而对于这一次英孚教育是否会像安博事件一样对整体英语培训市场产生影响,i美股分析师李莹认为,英孚教育的项目偏向高端职业化消费者,与华尔街英语类似,央视的曝光往往会与后期的行业整顿结合起来,各家企业目前也在等待相关政策落地。
But for this time ef education would like ember events affect whole English training market,I good stock analysts think chin,Ef education programs to high-end professional consumer,Similar to Wall Street English,CCTV exposure can be combined with later industry consolidation,Each enterprise at present also waiting for the related policy.
“目前上市的教育培训企业中,新东方可能会受到此次事件的影响。新东方的高端VIP英语培训业务与英孚教育模式相仿,但在这一块业务在新东方营收占比并不大。”李莹这样告诉《每日经济新闻》记者。
"Listed in the education and training of enterprise at present,New Oriental may be affected by the incident.New Oriental's high-end VIP business English training and ef education mode is similar,But in this a piece of business in the new Oriental revenue accounts for more than is not big."Chin told[Daily economic news]The reporter.
此外,有业内人士表示,通过学而思、安博事件已经可以看到,国外资本市场对这些事件的反应比较滞后,所以在资本层面上要有所反应还需要一定时间。
In addition,The personage inside course of study says,Through learning and thinking/Ember has can see,Foreign capital market's response to these events lags behind,So at the level of capital for a specified period of time is needed to respond.
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