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山西平遥籍美女导游担任中医药文化宣传员--亲稳舆论引导监测室
2013-01-22
中新网太原1月21日电 (张云 王力盛)农历新年将至,记者21日在山西平遥古城了解,当地旅游产业又巧妙推出一项传统中医药与旅游有机结合的新招:当地中医药学会聘请86名美女导游担任中医药文化宣传员,在中国古老中医药与外乡游客之间架起一座中医养生的“健康之桥”。
Beijing on January 21, taiyuan (Rakwar j WangLiCheng)The lunar New Year is coming,Reporter 21 in shanxi pingyao ancient city of understanding,The local tourism industry and clever launch a traditional Chinese medicine and tourism of the organic combination of the new recruit:The local Chinese medicine learn to employ 86 beauty guide for the culture of TCM activist,Ancient Chinese medicine in China and abroad between tourists set up a doctor of traditional Chinese medicine of preserve one's health"Health bridge".
有关人士称,有意识将中国传统中医药与现代旅游业有机结合,由导游美女对游客进行中医药文化宣传,此举甚有创意,时下在山西景区尚属首家。
Officials say,Conscious of Chinese traditional Chinese medicine and modern tourism organic combination,The guide for visitors to the beauty of traditional Chinese medicine culture propaganda,This very creative,Nowadays in shanxi scenic area is still belong to the first.
记者了解,平遥是山西省中医药大县,资源优势得天独厚。2012年,当地提出在全省率先打造“中医药文化养生旅游示范基地”,着力推进文化与旅游的有机融合。
The reporter understands,Pingyao is a traditional Chinese medicine county in Shanxi Province,Resources superiority.In 2012,,Local put forward in the province took the lead in creating"The culture of TCM health tourism demonstration base",Focus on promoting the culture and tourism of the organic fusion.
目前,平遥古城也是享誉全国的旅游胜地,每年接待中外游客愈百万人。为了把当地中医药文化尽可能地宣传推介到全国各地,扩大和提升中医药文化的影响力,平遥县在对导游进行有关中医药知识培训的基础上,在近千名导游中挑选出文化素养过硬的佼佼者,让其在讲解平遥晋商文化厚重历史的同时,“见缝插针”地宣传中医药历史典故、中医药养生知识、民间中医特色、名老中医等。游客在享受游玩的乐趣之时,也就“潜移默化”地进行中医药文化“进修”。此举受到游客的欢迎。
At present,Pingyao ancient city is the famous tourist attractions,Every year one million people received the Chinese and foreign tourists.In order to the local culture of traditional Chinese medicine as far as possible to promote publicity to all parts of the country,Expand and promote the influence of traditional Chinese medicine culture,Pingyao county in the guide on the basis of traditional Chinese medicine knowledge training,In nearly guide to select the outstanding cultural quality stands up to the most rigorous test,Let the explanation pingyao business culture thick history at the same time,"Avail oneself of every opportunity"To promote Chinese medicine historical allusion/Traditional Chinese medicine keeping in good health knowledge/Folk characteristics of traditional Chinese medicine/Old doctor of traditional Chinese medicine, etc.Visitors enjoy the fun of play when,also"leaven"On the culture of TCM"study".The move was welcomed visitors.
万晓玲就是一位被聘为中医药文化宣传员的普通导游,她经常在给客人讲解旅游文化的同时,不时穿插一些中医药文化养生知识。一次午后,她看到一位游客的脸部不时地抽搐现象,马上意识到这位客人可能是得了中风,便提醒他可以到当地一家针灸诊疗所尝试地治一治。
WanXiaoLing is a be employed as the culture of TCM activist of ordinary guide,She often to explain in the tourism culture at the same time,From time to time with some knowledge of traditional Chinese medicine health culture.One afternoon,She saw a tourist's face at tic phenomenon,Immediately realized that the guest may have stroke,Will remind him to a local acupuncture clinic to try for a cure.
抱着试一试的心态,这位外乡游客走进古城内的针灸诊所。结果令他意想不到是自己没有在意的疾病,结果在旅游中却得到及时有效医治。
Hold try a state of mind,The abroad tourists into the ancient town of acupuncture clinic.The results to his unexpected is have no care about disease,Results in tourism but get timely and effective healing.
这位游客感慨,“自己来平遥游旅游期间,在浏览景点时还意外地医治了疾病,还对中医药文化有更深的了解,真是不虚此行。”(完)
The visitors regrets,"To pingyao tour during the travel,Browse through the scenic spot when the accident to treat the disease,On a deeper understanding of traditional Chinese medicine culture,The trip was."(finish)
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