中国MBA教育已走过20多年，共有200多个项目，每年招收几万名MBA学生。但也出现不少问题，竞争异常激烈，同质化严重，国外知名商学院争抢生源。加上新一代IT技术革新，各行业都受到冲击，学生和企业需求发生了根本变化。怎样的培养计划才能满足新需求？什么样的项目才能吸引最优质的生源？这是每个商学院面临的严峻挑战。

Chinese MBA education has passed through more than 20 years,A total of 200 multiple projects,Recruit every year tens of thousands of MBA students.But there arise some problems,Are unusually fierce in competition,Homogenization serious,The famous foreign business school for students.Add a new generation of IT technology innovation,Various industries have been impact,Students and the demand of the enterprises undergone a fundamental change.What kind of training plan to meet new demand?What kind of projects to attract the best students?This is every business school of challenge.

　　此次报道选取3家各有代表性的MBA培养院校，北邮经济管理学院中国信息通信业的黄埔军校，行业特色明显；清华经管学院中国内地率先获得AACSB和EQUIS两大全球管理教育顶级认证的商学院，综合实力毋庸置疑；长江商学院俗称的“体制外”商学院，在办学方面更具独立性。从这3家商学院的应对举措中，我们能对目前MBA教育趋势窥见一斑：目前商学院们的答案很一致改革，既有课程改革，也有招生改革，同时，商学院的MBA项目也越来越关注与其他项目、其他院校之间的资源整合，以及自身信息化管理程度的提升。

The report select three each representative MBA training colleges and universities,The 4th didactical building economic management institute of the China's information communication huangpu military academy,Industry features;Tsinghua collegue mainland China first received AACSB and EQUIS two big global management education top the authentication of the business school,Comprehensive strength without a doubt;The Yangtze river commonly known as the business school"System outside"Business school,In the school more independence.From this three business school to move,We can now see to MBA education trend one spot:At present the business of the answer is consistent reform,Both curriculum reform,Also have admissions reform,At the same time,Business school MBA program is also more and more attention and other projects/Other institutions of resource integration between,And their own information management level of ascension.

　　

北邮经管学院课改“关照”80后 Bei you collegue class changes"attention"After 80

　　近日，北京邮电大学经济管理学院MBA项目接连举办了2场新闻发布会，介绍MBA项目的新举措：其一是新版课程方案，其二是引入智慧云课件系统。

recently,Beijing university of posts and telecommunications institute of economic management MBA program after two games held a news conference,MBA program introduced new measures:One is the new curriculum plan,Secondly, introducing wisdom cloud courseware system.

　　新课程随学随用

The new curriculum with learning with use

　　“我们花了很长时间思考北邮MBA的定位，特别是怎样和EMBA区分开，在基础课程之外，我们做怎样的创新，才能符合企业和学生的需求”，北京邮电大学经济管理学院副院长潘煜说，他们最后得出的结论是“EMBA要注重领导力，MBA要强化潜在领导力和创造性解决问题能力的培养，新版培养方案就是围绕这个目标设置的。”

"It took us a long time to think about the orientation of the 4th didactical building MBA,Especially how and EMBA separate,In the basic course outside,We do what kind of innovation,To conform to the enterprises and the needs of their students",Beijing university of posts and telecommunications, vice President of the college of economics and management PanYu said,They finally came to the conclusion that the"EMBA should pay attention to leadership,MBA to strengthen potential leadership and creative problem solving,New training program is set up around the target."

　　在新版方案中，这一目标被逐一细化，“我们加强了软技能培养，譬如：演讲技巧、时间管理、团队熔炼、管理实践等。这些课程对以80后为主体的MBA学生来说，有非常强的实用价值，随学随用。此外，在营销管理方面，增加了很多与技术相关的营销，如电子商务营销、口碑营销、微博营销等，真正做到技术与管理知识恰当地融合讲授”，北邮MBA中心主任杨学成解释说。

In the new scheme,This goal is by refining,"We strengthen the soft skills training,For example:Presentation skill/Time management/Team smelting/Management practice.These courses in 80 as the main body of the MBA students,Has a very strong practical value,Using English along with.In addition,In the marketing management,An increase in the number and technology related marketing,Such as electronic business marketing/Word-of-mouth marketing/Micro Po marketing,Really technology and management knowledge properly fusion lectures",MBA debuted, director of the center for YangXueCheng explained.

　　而在整合实践模块则体现出了MBA培养目标与北邮自身行业优势的充分结合。“IT通信业有个特点，两三个人一起，就能创立一个新企业，比如Face book”，潘煜说，基于此特点，在新版培养方案中，特别设立了“创业实践”内容，学生三五个人一组，在特聘导师指导下，完成创业计划书，并邀请风投、企业家对计划书进行点评、评选，具备商业价值和可操作性的项目，甚至可以直接拿到投资。而对于希望成为职业经理人的学生，导师会带领他们去企业实地了解和发现问题，回到学校形成创新型的管理咨询解决计划书，最后由被访企业评判方案优劣，甚至可能直接采纳，这项课程，不仅能提升学生创造性解决问题的能力，很可能因此得到就业机会。

And in integration practice module is reflects MBA training objectives and the 4th didactical building their own industry the most of the advantages of the combination."IT telecommunication industry has a characteristics,Two or three people together,Can create a new enterprise,Such as Face book",PanYu said,Based on the characteristics,In the new training scheme,So as to set up a"Entrepreneurship practice"content,Students personal a group of 35,Under the guidance of the distinguished teacher,Complete business plan,And invited wind is cast/Entrepreneurs to plan to comment on/selection,With commercial value and maneuverability of the project,Even can directly to the investment.And to hope to become professional manager of students,Tutor will lead them to enterprise field to understand and find out problems,Back to school formation innovative management consulting solution plan,Finally the visit enterprise quality evaluation scheme,May even directly adopted,This course,Not only can improve students' creative ability to solve problems,Is likely to get jobs.

　　云课件效果立竿见影

Cloud courseware immediate effect

　　如果说新课程方案的影响还有待随着学习的深入慢慢检验，智慧云课件系统的引入所带来的便利性却立竿见影。在三周多的时间里，2012级学生曹庭松深有体会，“在十几年的学习经历中，第一次用上了电子书包，让学习过程和学习时间都变得高效”。通过3G或WIFI，进入云课件系统，曹庭松在上课时可以同步查看与老师一样的课件和讲义，可以随时把老师讲义以外的笔记和学生互动，也能利用ipad的拍照功能记录并和某一页内容关联起来。“对于我们在职学生而言，生活已被工作和家庭占据大部分，还得抽出时间兼顾学习是一项挑战。有了云系统我们可以把工作生活中大量碎片化的时间利用起来，随地随时地学习。而且借助这一便捷的沟通平台，可与老师随时随地互动，也跟同学实现了横向的互动。”曹庭松说。

If the influence of the new curriculum plan remains to be along with the deepening of the learning slowly inspection,Wisdom cloud courseware system brought about by the introduction of convenience but immediate.In three weeks time,2012 a grade of students CaoTingSong have experience greatly,"In more than ten years of study experience,For the first time to use the electronic schoolbag,Let the learning process and learning time is it efficient".Through the 3 g or WIFI,Into the cloud courseware system,CaoTingSong in class can synchronize view and teacher of courseware and handouts,May at any time the teacher lecture notes outside of the notes and students interaction,Also can use ipad shoot function record and and a page of text relate."For our existing student,Life has been work and family occupy most,Still have to take time to learn is a challenge.A cloud system we can put in the work life of a large number of fragmentized time use up,Anywhere at any time to learn.And with the aid of this convenient communication platform,But with the teacher interactive anytime and anywhere,With students realize the lateral interaction."CaoTingSong said.

　　改革举措

Reform measures

　　MBA培养方案+智慧云课件系统

MBA training scheme + wisdom cloud courseware system

　　在新版课程方案里，增设和调整了几十个以企业需求和学生需求为导向的课程。据悉，新课程体系分为五大模块基础部分为“管理理念”和“管理核心”两大模块，提升潜在领导力的“管理素养”模块，整合各类资源、锻炼实践创新能力的“整合实践”模块，还有包括微博营销、消费者行为学、商务谈判等学生热门需求的“小学分选修“模块。

In the new curriculum in the scheme,Add and adjusted the dozens of enterprises needs and students' needs as the guidance course.It is reported,The system of the new curriculum is divided into five modules base component for"Management concept"and"Management core"Two big modules,Ascension potential leadership"Management accomplishment"module,Integration of the resources/Exercise practice innovation ability"Integration practice"module,There are including micro Po marketing/Consumer behaviour/Business negotiation students popular demand"Elementary school sorting repair"module.

　　9月16日，北邮与上海联通历时一年多定制开发的“智慧云课件系统”正式上线，该系统是云技术+移动互联网+智能终端，与新型教学模式的融合。学生进入云课件系统，下载收录所有教材，在课堂上可以随着老师的讲课进度，同步翻阅课件。系统还设置了添加书签、评注以及高亮重点内容、手写等功能。

September 16,,Bei you and Shanghai unicom lasted more than a year custom development"Wisdom cloud courseware system"Official on-line,The system is cloud technology + mobile Internet + intelligent terminal,And the new teaching pattern of the fusion.Students into the cloud courseware system,Download included all the teaching materials,In the classroom can be as the teacher's lecture progress,Synchronous read courseware.The system has been set up to add bookmark/Commentaries and highlight key content/Handwritten functions.

　　院方访谈

The interview

　　希望云课件在全国推广

Hope cloud courseware in the national promotion

　　潘煜，北邮经济管理学院 副院长；杨学成，北邮MBA中心主任

PanYu,The 4th didactical building economic management, vice President of the college;YangXueCheng,Bei you MBA center director

　　课改贴近80后需求

Class changes after close to 80 demand

　　记者：为何在今年推出新版课程方案？

reporter:Why this year new curriculum plan?

　　杨学成：我们进行了大量调研和内部研讨。从外部竞争环境来看，现在MBA的主办院校越来越多，生源很不平稳，市场竞争会越来越激烈。从内部形势来看，项目经历了14年发展，是时候进行团队整合了。第三，现在MBA的生源越来越小，80后学生居多，他们的需求更多样化。基于这些考虑，我们经过约两年时间，进行了新版MBA发展的改革方案。在思考整个改革特色和MBA未来走向的时候，我们把MBA项目理念定位成技术叠加管理，科学融合艺术，以创新为驱动，培养潜在领导力和创造性执行力的工商管理领导。

YangXueCheng:We had a lot of research and internal discussion.See from the external competitive environment,Now more and more colleges and universities MBA host,Students is not smooth,Market competition will be more and more fierce.From the inside to see the situation,Project experience for 14 years development,It's time to integrate the team.The third,Now MBA students more and more small,After the 80 students in the majority,They demand more diversified.Based on these considerations,We pass about two years time,The development of the new MBA reform plan.In thinking about the whole reform characteristics and the future direction of the MBA when,We put the MBA program concept orientation into technology stack management,Scientific fusion art,Taking innovation as the drive,Train potential leadership and creative execution of business management leadership.

　　云课件让教学更便利

Cloud courseware for teaching more convenient

　　记者：除北邮外，中欧国际工商学院去年也引入了云课件系统。未来，这是否会成为教学模式改革的一种趋势？

reporter:In addition to the 4th didactical building,China Europe international business school last year also introduced the cloud courseware system.The future,Whether this will be in the teaching model reform of a trend?

　　潘煜：我们希望在教学方式上运用信息技术来做一些创新，也希望这一尝试能在全国推广。中国的MBA教育竞争很激烈，也讲求差异化竞争，而创新本身就是差异化竞争的手段之一。我们将云课件系统地引入作为MBA发展的一个创新的手段，以此建立我们的比较优势。同时，云平台是具有可扩展性的，我们希望把这套系统更多传播推广，让新疆、西藏、云南的学生都能加入到基于这个平台的讨论系统上进行分享，能有更多知识可以相互借鉴。

PanYu:We hope that in the teaching mode on the use of information technology to do some innovation,Also hope this to try to spread in the whole nation.China's MBA education is very competitive,Also be particular about differentiation competition,And innovation itself is differentiated competition one of the means.We will cloud courseware system as the development of MBA in an innovative means,To establish our comparative advantages.At the same time,Cloud platform is extensible,We hope to put the system more promotion,Let the xinjiang/Tibet/Yunnan the students can join to this platform based on the discussion of share system,Can have more knowledge can draw lessons from each other.

　　从国际大趋势来看，哈佛等国际知名工商学院正在开始整合和升级原有管理系统，走向深度应用阶段，它们的信息化程度要远高于国内商学院。这几年，国内主流商学院也意识到，信息化将是竞争力提升的重要因素之一，逐步开始摸索和尝试，但整体意识、应用和构架，都处在初级阶段。

From the international big trend,Harvard and other international well-known business school are beginning to integration and upgrade the original management system,To depth application stage,Their information degree to much higher than domestic business school.Over the past few years,Domestic mainstream business school also realized,Informatization is one of the important factors competitiveness,Gradually began to grope and try,But the overall consciousness/Application and frame,All in the primary stage.

　　记者：云课件系统除了让教和学更为便利之外，还会对MBA学生的培养产生哪些影响？

reporter:Cloud courseware system in addition to teaching and learning outside more convenient,Also to the cultivation of the MBA students what effects?

　　潘煜：该课件系统的意义还远不止教学方式的变革，它将有力地支持新版MBA培养方案的实施。当我们有很强技术背景的学生运用这个系统时，它就不仅仅是一个教学的电子书本了。学生在进行创业和创新实践课程时，他们的选题大多会围绕互联网、移动互联网进行，ipad恰恰是很好的创新平台，学校把这个平台搭起来后，学生自己就可以根据自身想法，做很多有益的开发和尝试。

PanYu:This courseware system significance is far more than the teaching way transformation,It will effectively support the implementation of the new MBA training program.When we have a strong technical background students use this system,It is not only a teaching of electronic books.Students in entrepreneurship and innovation practice course,Their most topic around the Internet/Mobile Internet,Ipad exactly is very good innovation platform,Schools to set up the platform after,Students can according to their own ideas,Do a lot of beneficial development and try to.

　　明年学费不涨

Tuition does not go up next year

　　记者：在推出新课程方案并引入云课件系统之后，2013年的招生政策是否有变化？学费是否会涨？

reporter:In the introduction of new course program and introducing cloud courseware system after,2013 years of enrollment policy if there is a change?Tuition fees will rise?

　　杨学成：我们2013年新的招生政策，有几个不变。首先是招生规模不变，今年招180个学生，2013年也是。第二，招生流程不变，2013年依旧不会启动提前面试，我们认为提前面试可能给学生带来很大负担。因此，整个流程还是10月报名、11月确认，1月考试，3月复试，9月开学。第三，学费不变。2012年全日制班和在职班，全日制班是7.8万，在职班10.8万。2013年也是如此。

YangXueCheng:Our 2013 new admissions policies,There are several constant.The first is the recruitment of students scale invariant,This recruit 180 students,2013 was also.The second,Admissions process the same,In 2013, still won't start the interview in advance,We believe that early interview may give students a lot of burden.therefore,The whole process or October registration/November confirm,January examination,March retrial,September.The third,Tuition constant.2012 full-time class and on-the-job class,Full-time class is 78000,On-the-job class 108000.2013 years is also so.

　　

清华经管学院 将MBA教育与大学融合 Tsinghua collegue will MBA education and university fusion

　　8月24日，在2012级清华MBA开学典礼上，清华经管学院院长钱颖一在致辞中详细列举了清华经管学院今年已经推出或即将推出的新举措，其中包括MBA+X双学位项目、清华创业平台和一门全新的MBA课程。

On August 24,,In the 2012 level tsinghua MBA opening ceremony,Tsinghua university, dean of the college of concession in his speech, m.and w.meckling list in detail the tsinghua collegue this year has released or the upcoming release of new measures,Including MBA + X double degree program/Tsinghua venture platform and a new MBA programs.

　　发挥“大学中的商学院”优势

play"The university business school"advantage

　　清华MBA项目改革自2007年夏季启动至今已五年。期间，从在国内商学院中率先推出新版MBA课程体系，强调“软技能”、“整合性”和“体验式”的学习到MBA招生改革，建立起基于“综合素质考评、提前条件录取”的新的招生模式。之后，钱颖一关于MBA教育改革的思考并未停止，他开始考虑如何将MBA项目更好地与大学融合，而今年推出的“MBA+X”双学位、跨院系的“清华创业平台”、新推“清华实验室探究”或“清华新兴技术探究”课程等三项举措正是这一理念的实践。

Tsinghua MBA program reform since the 2007 summer start has been five years.period,In the domestic business school in the first to launch new MBA curriculum system,emphasize"Soft skills"/"integrated"and"Experience type"Learning to MBA recruit students reform,Set up based on"Comprehensive quality assessment/Advance condition admit"The new recruit students mode.after,M.and w.meckling MBA education reform thinking about did not stop,He began to think of how to better with university MBA program fusion,This year the launch"MBA + X"Double degree/Kuayuanji of"Tsinghua venture platform"/The new push"Tsinghua university laboratory inquiry"or"Tsinghua emerging technology exploration"The course of three measures is the concept of practice.

　　“如果说课程改革的目的是为了给学生提供最好的内容，招生改革的目的是为了招收最好的学生，那么，举办MBA+X双学位的目的则是为了充分发挥‘大学中的商学院’（University-Based Business School）的办学优势，为学生提供多元发展的机会，以培养适应新时期需要的复合型管理人才”，在发布会上，钱颖一曾如此解释。

"If the purpose of the curriculum reform is to to provide students with the best content,The reform of the recruitment purpose is to recruit the best students,so,MBA + X double major purpose is to give full play to‘The university business school’(University - Based Business School)Advantages of running,To provide students with multivariate development opportunities,In order to adapt to the new period to develop to meet the demand of management personnel",In the conference,M.and w.meckling had been so explain.

　　“当前，伴随全球化进程的深入和科学技术创新的加速，社会对人才素质的要求也在发生变化。一方面，社会需要各个领域的专业人才；另一方面，也需要一些既精通工程技术或其他专业知识，又懂得管理的复合型人才。不同学科领域的知识和能力的融合，能够使得有发展潜力的学生可以更加自由地释放他们的潜力，并在未来的发展中更有创造力、竞争力和领导力。举办MBA+X双学位是满足这种需求的一个切实可行的途径。” 钱颖一也希望，借此能把不同院系的教学资源、实践资源和创新方法结合起来，产生一加一大于二的协同效应，塑造新一代的复合型管理人才。

"The current,With the deepening of the globalization and science and technology innovation accelerated,The requirements of the society for talents quality also is in produce change.On the one hand,Social needs all areas of professional talents;On the other hand,Also need some is proficient in engineering technology or other professional knowledge,Again know management talents.Different disciplines of knowledge and ability of fusion,Can make a development potential of the students can be more free to release their potential,And in the future more creative/Competitiveness and leadership.MBA + X double degree is to meet the needs of a feasible way." M.and w.meckling also hope to,Take this can make different departments teaching resources/Practice resources and innovative methods combined,Produce one plus one greater than 2 synergistic effect,Shaping a new generation of complex management talent.

　　开学第一课“公益创业”

First class"entrepreneurship"

　　对于学生而言，他们正通过一点一滴的细节感受到MBA教育改革所带来的变化，比如刚结束不久的2012入学导向活动。

For student,They are a bit through the details of the MBA education reform experience brought about by the change,Such as just over the near 2012 entrance guidance activities.

　　作为开学第一课，适于1999年的入学导向活动已有13年历史，但每年的变化都契合了MBA项目改革的思路和理念。在今年的入学导向中，公益创业创新大赛的引入让清华MBA的“智力资源”给小微企业面临的“疑难杂症”对症下药，用创新的解决方案助力小微企业发展。这既让MBA新生关注最新政策导向，也让他们提前体验了清华MBA案例式的教学与研究生活。正如冠军队代表赵鑫赛后所说，“我看到其他队伍做了详细深入的市场和财务分析，许多工具闻所未闻，既感觉到危机又感觉到兴奋，在今后的日子里，希望跟同学们多学习，多交流。”

As the first class,Suitable for 1999 years of entrance guidance activities for 13 years history,But the yearly changes with MBA program reform ideas and concept.In this year's entrance in the guide,The introduction of entrepreneurship innovation competition let tsinghua MBA"Intelligence resources"Give small micro enterprise faces"Incurable diseases"Suit the remedy to the case,With innovative solutions help small micro enterprise development.It let MBA new focus on the latest policy guidance,Also let them experience ahead of the tsinghua MBA case type teaching and research life.As champion representative ZhaoXin said after the game,"I saw that the other team to do the detailed in-depth market and financial analysis,Many tools far afield,Both feel crisis and feel excited,In the future days,Hope with the students learn more,More exchanges."

　　而且，在今年的入学导向中还特意增加了案例学习方法培训环节，请到MIT斯隆管理学院的Neal Hartman教授和经管学院王雪莉教授为同学们做案例分析培训。“王老师的课让我有醍醐灌顶的感觉，原来案例教学的关键在于学生自己对案例的参与和讨论，以及案例之外的各种观点撞击和延伸阅读带给我们的思考，而绝非针对案例本身的分析和解答。”P4班（在职班）学生杨海泉说。

and,In this year's entrance guide also have increased the case study method training links,Please go to the MIT Sloan school of management of Neal Hartman professor and professor collegue WangXueLi for students to do case analysis training."The king the teacher let me have be enlightened feeling,The key lies in the original case teaching the students themselves to case participation and discussion,And the case outside of the various points of view, impact and readings to bring our thinking,Not according to the analysis of the case itself and solutions."P4 class(On-the-job class)Students YangHaiQuan said.

　　“清华MBA入学导向活动的目的在于开发领导力，培养社会责任感，锻炼团队合作能力，导入学习方法和资源，加强新生之间、老生与新生的沟通、交流、融合。”清华MBA教育中心常务副主任毛东辉说，无论是公益创新拉力赛，还是行业论坛、讲座、晚会等活动安排，为的都是通过体验式、互动式活动让新同学在实践中体会清华MBA的精髓。

"Tsinghua MBA entrance guidance activities aimed at leadership development,Cultivate the sense of social responsibility,Exercise the team cooperation ability,Import learning methods and resources,Strengthen between new/Old and new communication/communication/fusion."Tsinghua MBA education center, deputy director of the standing MaoDongHui said,Whether public welfare innovation rally,Or industry BBS/lecture/The party and other activities arrangement,For is through the experience type/Interactive activities to make the new students in practice, experience the essence of tsinghua MBA.

　　改革举措

Reform measures

　　新双学位+创业平台+新课程

A new double degree + business platform + the new curriculum

　　试点举办“MBA+X”双学位,指同一个学生在获取清华MBA学位的同时获得清华大学的另一专业研究生学位。是在清华大学内部的跨学科双学位。在目前的试点阶段，对所有申请清华大学2013年春季学期入校的在职专业硕士学位项目的学生开放。

Pilot held"MBA + X"Double degree,Refers to the same students obtain tsinghua MBA degree and get the tsinghua university another professional graduate student degree.In tsinghua university internal interdisciplinary double degree.In the present pilot stage,All applications for the spring semester of 2013, tsinghua university enrolling the on-the-job professional master's degree program students open.

　　今年开始创建跨院系的“清华创业平台”。由学院的MBA教育中心和中国创业研究中心共同发起，联合清华研究生办公室、清华校友总会、清华科技园、清华企业家协会等机构，建立了“清华创业平台”（简称TEN）。

At the beginning of this year to create across departments"Tsinghua venture platform".The college MBA education center and China venture jointly sponsored research center,Joint tsinghua university graduate student office/Tsinghua university alumni association/Tsinghua science park/Tsinghua entrepreneurs association institution, etc,established"Tsinghua venture platform"(Referred to as TEN).

　　还将推出一门全新的MBA课程，名字暂定为“清华实验室探究”或”清华新兴技术探究”，该课程将为学生了解清华其他学院和未来的产业走向及技术发展前沿，提供新渠道。

Also will launch a new MBA programs,Temporary name for"Tsinghua university laboratory inquiry"or"Tsinghua emerging technology exploration",This course will provide students understand tsinghua other college and the future of the industry trend and technical development frontier,Provide new channels.

　　

长江商学院 “移动着学”共享校区资源 Yangtze river business school "Moved to learn"Sharing campus resources

　　改革举措

Reform measures

　　海外模块+移动课堂+EMBA课程选修

Overseas module + mobile classroom + EMBA course take as an elective course

　　首次为MBA学生开设海外模块课程，组织所有MBA学生集体到哥伦比亚大学商学院完成为期2周的学习，内容包括课堂学习、公司拜访、团队建设等多个环节。

For the first time to open overseas MBA students module courses,Organize all MBA student collective to Columbia University business school complete two weeks of learning,Contents include classroom learning/The company visit/Team building, and other links.

　　首次开设“移动课堂”，将以往的北京一地授课改为北京、上海、深圳三地长江校区授课，将部分选修课的学习与三地企业互动结合，加强与校友企业互动。

The first set up"Mobile classroom",Will past a Beijing to teach to Beijing/Shanghai/Shenzhen, hong Yangtze river campus teaching,Part of the elective course study and combining three enterprise interaction,Strengthen and alumni enterprise interaction.

　　首次启动EMBA课程选修，“MBA同学有机会在课堂内外与长江EMBA的企业家学员们充分交流。”

First time you start the EMBA course take as an elective course,"MBA students have the opportunity to class inside and outside and the Yangtze river EMBA entrepreneurs students fully exchange."

　　院方访谈

The interview

　　让学生充分受益于全球化学习平台

Let the student fully benefit from globalization learning platform

　　夏莲，长江商学院MBA项目副主任

XiaLian,The Yangtze river business school MBA, deputy director of the project

　　记者：为何今年推出海外模块课程？

reporter:Why this year overseas module courses?

　　夏莲：过去10年，学校在美国、欧洲、亚洲和现在的巴西、印度等新兴市场，与包括哥伦比亚大学商学院、INSEAD等顶级商学院都有广泛接触。学校希望全日制MBA同学能更多地受益于这种全球化学习平台。

XiaLian:In the past 10 years,Schools in the United States/The European/Asia and now Brazil/Emerging markets such as India,And including Columbia University business school/INSEAD such top business schools have extensive contact.Hope school full-time MBA students can more benefit from this globalization learning platform.

　　记者：“移动授课”方式的推出将对学生带来哪些影响？

reporter:"Mobile teaching"The way out for the students will bring which influence?

　　夏莲：“移动授课”能让学生分享到三地的教学资源。上海是金融中心，深圳中小企业创新领域非常活跃；学生可以到实地深入企业了解情况，我们也会将部分选修课的学习与三地企业互动结合，加强与校友企业互动，为学生搭建平台。

XiaLian:"Mobile teaching"Can let students to share three teaching resources.Shanghai is a financial center,Shenzhen small and medium-sized enterprise innovation field is very active;Students can go to the field deep enterprise information,We will also will be part of the elective course study and combining three enterprise interaction,Strengthen and alumni enterprise interaction,For students build platform.

　　记者：将MBA项目与整个院校的资源整合似乎是个趋势，允许MBA学生选修EMBA课程是否也是出于此种考虑？

reporter:The MBA program and the whole college resources conformity, seems to be a trend,Allow MBA student elective EMBA course is also from this consideration?

　　夏莲：我们的目的也是整合学校资源，打通各项目之间的壁垒，汇聚优势。EMBA开设的某些课程，MBA课程中没有，特别是后期的选修课，如管理信息系统、历史视角看待管理等。我们从中选出10门左右课程，让MBA学生选修。

XiaLian:Our purpose is also integrated school resources,Through the barrier between the project,Convergence advantage.EMBA opened some courses,MBA course not,Especially later elective course,Such as management information system/Historical perspective look at management, etc.We choose the 10 door or so course,Let MBA students take as an elective course.

　　记者：2013年长江MBA项目的收费是否有变化？

reporter:In 2013, the Yangtze river MBA program fee if there is a change?

　　夏莲：目前长江商学院尚未公开2013MBA项目的学费，但在2012年36.8万元的学费标准上可能会做些微调。

XiaLian:At present the Yangtze river business school has not been publicly 2013 mba program fees,But in 2012 368000 yuan tuition fee standards may do some fine-tuning.

　　记者：从上一届毕业生的反馈看，MBA就业情况如何？

reporter:From the previous graduates feedback to see,MBA employment situation how?

　　夏莲：2010级MBA就业报告已发布。59名毕业生中74%的同学完成了职业或行业转换，毕业后首个工作年平均薪水40.3万。

XiaLian:A level 2010 MBA jobs report released.59 graduates in 74% of the students completed the occupation or industry conversion,The first graduate work an average annual salary of 403000.