在金职院，“开宝马X6送河粉外卖”成了流传最广的一个新闻。

In gold vocational-technical college,"Open the BMW X6 send river powder takeout"Become the most widely circulated a press.

　　这家河粉店是金华职业技术学院5名大三学生的一个创业项目，今年5月份还获得了浙江省的创业计划二等奖。那辆深红色宝马X6是创业指导老师为了支持学生创业，特意贡献出来做“招牌”用的。指导老师说，我们要的就是那种轰动效应。

The river powder shop is the jinhua professional technology institute five junior student of a business project,In may this year, also won the second prize of zhejiang province business plan.That bike deep red BMW X6 is entrepreneurial guidance teacher in order to support business students,Have come out to make contribution"signs"use.Guidance teacher said,We want is that kind of sensation effect.

获奖了还不够 创业实践才是硬道理 Won the prize is not enough business practice is the hard truth

　　30日中午，在金华职业技术学院内，中新网记者找到了这家河粉店。店内还有“吃河粉，长高、变帅、变漂亮！我会乱说！看学长就知道！”的广告标语。

At noon on 30,In the jinhua professional technology hospital,A reporter found the river powder shop.Store and"Eat river powder,Is u/Variable handsome/Become beautiful!I'll blather!See senior will know that!"Advertising slogan.

　　正赶上饭点，顾客正陆续前来，几名头戴小黄帽的“老板”在店里忙碌着。取料、加汤、煮沸、撒粉……动作很是熟练。那辆“传说”中的深红色宝马X6，刚刚送完外卖回来，因为下雨天而显得风尘仆仆。不过还是有不少人驻足光看，拍照、发微博。

Are catching up with rice point,Customers are also returning to come to,A few against the wear of the XiaoHuangMao"The boss"In the store busy.Material taking/Add soup/boiling/powder……Action is very skilled.The car"legend"The dark red BMW X6,Just send the take out back,Because rainy days and appear endure the hardships.But there are still many people stop to see light,photos/FaWei bo.

　　旁边站着位忍不住前来闲逛的项目指导老师。老师姓黄，从去年开始就带着这批学生参加“挑战杯”创业项目，今年5月获奖后，又出钱出车，和学生们一块儿经营这家河粉店。

Standing by a couldn't help to ramble about project guidance teacher.The teacher is huang,Starting last year, took this batch of students to participate in"Challenge cup"businesses,In may this year after winning the award,And pay a,And students together run this river powder shop.

　　“光获奖是没意思的，创业实践才是硬道理”，黄老师笑笑说，“这样，他们才能更好地成长。”

"The light is interesting,Entrepreneurship practice is the hard truth",Yellow teacher smiled,"this,They can better growth."

法拉利买菜 宝马送外卖 Ferrari buy vegetables BMW to take out

　　创业不是儿戏，岂可轻视？但是黄老师却显得自信满满。“这些学生都是学营销的，脑袋灵活，又能吃苦；再加上我们的汤，是牛骨牛肉加配料炖很久的，补气强身，滋润肠胃。”

Venture is not playgame,Shall despise?But yellow teacher was confident."These students are learning marketing,Head flexible,And can bear hardships;Plus our soup,Is bone beef stew with ingredients for a long time,Tonifying qi the,Moist intestines and stomach."

　　不过，大家把焦点都集中在那辆用来送外卖的宝马X6上，倒是出乎黄老师的意料。

but,We focus attention on the car used to send carryout the BMW X6,It is not yellow the teacher's expectation.

　　“这主意是学生出的，我没参与。其实小店从9月3日开张至今不到两月，为了打开市场，他们做了很多活，开微博、发传单，用法拉利买菜、宝马送外卖……”黄老师说。

"This idea is out of the students,I didn't participate in.In fact from store opened on September 3 so far less than two months,In order to open the market,They do a lot of work,Open micro bo/Hair handbill,With ferrari to buy food/BMW to take out……"Huang said the teacher.

　　“现在的销售还不错，相比以前有了很大的提高，每天都要送200份左右。”不过既然是经营，“吝啬”的老师没有给他们报销油费，每个星期1000多元的油费也把学生们压的够呛。

"Sales are now is good,Than in the past had the very big enhancement,Every day to send about 200 copies."But since is business,"mean"Teacher didn't give them to submit an expense account oil fee,Each week 1000 multivariate oil fee also the students doubt it will pressure.

　　生意虽好，钱却没赚到多少，是典型的赔本赚吆喝。

Business is good,Money but not earn much,Is the typical sustain losses in business make call.

青出于蓝而胜于蓝 是他最大的幸福 Shine on you and is better than blue was his greatest happiness

　　相对于油费，黄老师和学生们却是更在意能学到多少。“有这么一个机会，能让他们试试看，到底自己学的，有没有用？那有多好。而且他们已经大三了，很快就要面临就业创业的选择，河粉店说不定也是一条出路。”

Relative to the oil fee,Yellow the teacher and the students is more concerned about how much to learn."Have such a chance,Can let them give it a try,What his learning,not?How good that is.And they have big 3,Will soon be facing the choice of employment business,River powder shop perhaps is a way out."

　　至于网友质疑的“炒作”，黄老师却是笑得愈发开心，在他看来，这是学生学以致用的表现。“利用‘名车效应’的事件营销，不仅带来欢乐，也能吸引更多的顾客选择我们的河粉。”

As for the net friend in question"hype",Yellow teacher is more happy smile,In his view,This is the student to apply the performance."use‘Boscacci effect’Event marketing,Not only brings joy,Also can attract more customers choose our river powder."

　　“能将创意运用的比老师还好，这本身就非常不错。”黄老师对这帮学生很是满意。“更何况参加创业项目的学生不少，但是真正拿来实践的，却是独此一家。”(记者 邵燕飞 实习生 胡丰盛)

"Can the creative use of more than the teacher is good,This in itself is very good."Yellow teachers to help students this is satisfied."Besides to venture project students a lot,But the real practice of it,But alone this one."(Reporter ShaoYanFei interns hu abundant)