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记者调查大学生网购:从午饭到电脑无所不购--亲稳网络舆情监控室
2012-12-02
据《第30次中国互联网络发展状况调查统计报告》显示,截至2012年6月底,网络购物用户规模达到2.10亿,使用率提升至39.0%,较2011年底用户增长8.2%。而在广大的网购队伍中,大学生日渐成为主力军,从衣服、鞋子等生活用品到手机、平板电脑等电子产品,大学生们无所不购。
According to[The 30th China Internet network development condition investigation statistical report]display,Up to the end of June 2012,The network shopping user scale up to 210 million,Utilization rate up to 39.0%,A growth of 8.2% by the end of 2011 users.And in the net in the team,College students has become the main force,From the clothes/Shoes articles for daily use to mobile phones/Flat computer and other electronic products,College students have no don't buy.
从校园记者的调查来看,相对于热衷购物的女生而言,男生的网购行为似乎更加理性。
Reporters from the campus of the survey to see,Relative to the keen shopping for girls,The boys net behavior seems to be more rational.
数据:男生向左女生向右 data:The boy left the girl to the right
最近网上有一些照片很火,许多高校收发处的快递堆积如山,学生们就像排雷一样在地上一件一件地搜寻着属于自己的包裹。近些年,网购已经成为人们生活中不可分割的一部分,尤其是作为新生代的大学生,网购不仅方便快捷更因其物美价廉而备受青睐。
Recently on the Internet there have some pictures are very fire,Many university doorman express piles,The students like the same array on the ground of a search of their own package.In recent years,E-commerce has become people's life of an integral part,Especially as a new generation of college students,E-commerce is not only more convenient for its excellent quality and reasonable price and the favor.
记者围绕网购问题采访了西安外事学院的6位男生与9位女生,其中所有女生都表示自己喜欢网上购物,男生中有两名明确表示不喜欢也从没有网购过,其余4名表示接受网购,但对网购持理性态度。
Reporters interviewed the net around problems xian foreign affairs college six boys and nine girls,All girls said they like online shopping,The two made it clear that don't like it, never had the net,The rest of the four said accept e-commerce,But for the net the rational attitude.
在购买商品的种类上,男同学似乎更喜欢照相机、手机、电脑等电子产品。女同学最喜欢购买的当然是服装,不过各种饰品和化妆品也是必不可少的。
The variety of goods on the purchase,Male classmate seems more like a camera/Mobile phone/Computers and other electronic products.Female classmate most like to buy, of course, is that the clothing,But all kinds of accessories and cosmetics is also indispensable.
有数据显示:2012年,在全国116所“211”工程大学中,25万的大学生毕业时网购花费达8.64亿元。其中男生网购内容集中于电脑、手机、相机等,女生多喜爱衣服、鞋帽、食品等。
Data show:In 2012,,In the national 116"211"Engineering university,250000 college students graduate with the net cost up to 864 million yuan.The boy the net content focus on computer/Mobile phone/Camera, etc,Girls love more clothes/Shoes and hats/food.
至于网购的花费,大多数同学会将每次的花销控制在200元以内。网购的频率因人而异,通常习惯网购的同学每月会购买三四次。网购的开支来源大部分是家长给付的生活费,也有一部分同学是用自己做兼职的收入网购,西安交通大学材料学院的郑毅同学是用自己做家教挣来的钱网购,他表示花自己的钱心安理得,但也会合理消费。
As for the cost of the net,Most of the classmates will the cost of each control is within 200 yuan.The frequency of the net is different from person to person,Usually the net habit of the students will buy three or four times a month.The net cost source is most parents pay living expenses,There are still a few students is to use his part-time job the net income,Xi 'an jiaotong university material college students with their positions in Lhasa are zhang xinfeng is tutor earned money buys,He said to spend their own money to feel at ease,But will also reasonable consumption.
调查:“我的网购生活” survey:"My net is life"
人物一:鱼小(长安大学大三女生)
Character a:Fish small(Changan university junior girl)
网购年龄:7年
E-commerce age:Seven years
年均网购消费:4500元左右
Net annual consumption:4500 yuan
主要购买商品:衣服和零食
Main buy goods:Clothes and snacks
开支来源:每个月父母给的生活费中固定有400元左右用来网购,每月累积。
Spending source:Each month the parents to the living expenses fixed in 400 yuan to the net,Monthly cumulative.
目前大三在读的鱼小同学网购年龄已有7年之久。与大多数女同学喜欢买衣服不同的是,鱼小同学经常在网上买一些吃的。“因为我是个吃货呀,哈哈”,鱼小同学笑着说,“比如牛肉粒、周黑鸭,一些坚果类的零食等。这次双11我就囤了好多吃的,买了7大盒奶茶,里面一共有100袋左右,价格要比超市便宜近一半呢”。
Current junior reading fish small classmate e-commerce age for seven years.And most of the female students like to buy clothes is different,Students often small fish on the net to buy something to eat."Because I am a ChiHuo ah,Ha ha",Fish small classmate say with smile,"Such as beef/Weeks black duck,Some nuts snacks, etc.The double 11 I will store a lot of food,Bought seven big box of milk tea,A total of 100 bag around inside,Prices cheaper than that in supermarket nearly half of it".
鱼小同学时尚漂亮,她说自己每次网购总能淘到一些物美价廉的好东西,比如,她曾经淘到过一个大容量、多功能的包,有专门的电脑防震层,还有防盗设计和专用的防尘袋子,只花了100多元,而这种包在实体店要卖到500多元。
Fish small classmate fashion beautiful,She said she every time the net can always cleans out some cheap and fine good things,For example,She used to clean out to a large capacity/Multi-function bag,A special computer shock layer,And security design and special dust bag,Only spent more than 100 yuan,And this bag in the entity shop to sell to 500 multivariate.
谈到这么多年的网购感受,鱼小同学说:“初中的时候只是小试牛刀,不经常买,而且总是失败。现在网购了好几年了,经验也累积了不少,几乎不会出现网购失败需要来回退换货的事了,所以衣服几乎不会再去实体店买了,毕竟现在物价涨得太厉害,同样的东西实体店要贵一倍呢。再说学校离市区也远,如果出去买一次衣服,花费得多不算,风尘仆仆累得要死,还不一定满意。”
When it comes to so many years of e-commerce feeling,Fish small classmate say:"Junior high school of time just kind of the wheel,Often do not buy,But always failed.The net now for several years,Experience also accumulated a lot of,Almost won't appear the net failure need to return to and fro the,So clothes almost won't go to the entity shop to buy,After all, now rising prices too much,The same thing entity shop to you? A times.Besides the school from the city also far,If go out to buy a dress,Cost is not much,Such a journey tired to death,Still not satisfied with."
人物二:宋茜(西北政法大学大三女生)
Character two:SongQian(Three girls northwest university of politics and law)
网购年龄:3年
E-commerce age:Three years
年均网购消费:年均六七千元
Net annual consumption:Average 67000 yuan
主要购买商品:大大小小全部网购
Main buy goods:Greatly small net is all
开支来源:父母给的生活费
Spending source:The parents to the living expenses
今年大三的宋茜是一名不折不扣的网购达人,从大一就开始了网购生活。她说:“因为学校太远了,进个城来回都要两小时,我才选择了网购,再加上在网上充话费什么的真是很方便,也就渐渐不爱去实体店营业厅缴费。”
The three this year SongQian is a real who buys,The net from freshman year began life.She said:"Because school too far away,In a city will be back and forth two hours,I just chose the net,Plus online telephone charge what is really very convenient,Then gradually doesn't love to entity shop business hall capture to expend."
如今的宋茜基本不出去逛街了,小到笔芯、字帖,大到电子产品、机票,她用鼠标轻轻点击几下,就全部搞定了。3年的网购,她最起码花费了2万多元,主要用于购买衣服和回家的机票。就在记者采访她的时候,她又下楼去取外卖,原来她连午饭都是在“飞饭”网上订购的。
Today's SongQian basic not go out on a shopping spree,Small to cartridge/copybook,To electronic products/ticket,She gently with the mouse click on a few times,Are all set.3 years net,At least she spent 20000 multivariate,Mainly used to buy clothes and home ticket.In a reporter to interview her,And she went downstairs to get take out,Originally she even lunch is in"Fly rice"Online ordering.
人物三:cc(长安大学公路学院大四男生)
Character three:cc(Chang-an university, highway college senior boys)
网购年龄:5年
E-commerce age:Five years
年均网购消费:1000元
Net annual consumption:1000 yuan
主要购买商品:衣服、鞋子、书
Main buy goods:clothes/shoes/The book
开支来源:奖学金和兼职收入
Spending source:Scholarship and part-time income
今年22岁的cc平时经常上网学习英语,闲暇时偶尔逛逛网店,给女朋友买点小礼物,或者去网上给自己买书。一年网购下来,消费也不会超过1000元,但是据他介绍,淘到的东西还是物有所值。cc平时学习成绩较好,也积极参加校园活动,所以每到期末,总可以拿到一笔奖学金,又因为爱好街舞,于是可以经常接到一些演出邀约,就能获得兼职收入,而这些都成为他的网购基金。cc告诉记者:“我在网上购物的时候都很理智,喜欢的、适合自己的、价格合适的才买,因为毕竟是自己赚来的钱,所以花得比较节省一点。但是如果女朋友有购物需求,我还是很大方的,哈哈。”
This year the 22-year-old cc usually often surf the Internet to learn English,When leisure occasionally around online,Some small gifts to his girlfriend,Or on the net to give oneself buy a book.A year down the net,Consumption is not more than 1000 yuan,But according to his introduction,Tao to things or content is worth somewhat.Cc usually learn better results,Also take an active part in campus activities,So each of the final,Can always get a scholarship,And because hobbies hip-hop,So can often receives some shows invitations,Can get part-time income,And these have all become his net fund.Cc told reporters:"I am in online shopping is very rational,like/Suits own/The price is right to buy,Because after all is his money,So spend more to save a little.But if the girl friend have shopping needs,I am still a generous,Ha ha."
人物四:高立(西北政法大学大一男生)
Characters four:High made(Northwest university of politics and law male freshmen)
网购年龄:4年
E-commerce age:Four years
年均网购消费:不到1000元
Net annual consumption:Less than 1000 yuan
主要购买商品:衣物、书籍等
Main buy goods:clothing/books
开支来源:开网店赚到的钱
Spending source:Open online to earn money
西北政法大学的高立同学已经有4年的网购经历了,性格有些内向的他说起网购来却是滔滔不绝。从高一开始网购到现在,他的网购范围几乎没有变过,只是买一些衣物、书籍等。每一笔开支都是精打细算的,觉得自己需要了才买。他觉得对他来说网购只是一种生活方式而已。
Northwest university of politics and law of high made students already have four years of e-commerce has experienced,Character some introverted he speaks to the net is blatter.A net is to start from now,His net is almost not changed range,Just buy some clothes/books.Every expense is cost-effective,Feel the need to buy.He felt for him, e-commerce is a way of life just.
网购的这4年,高立不仅很少吃亏,甚至还能学以致用,再将钱赚回来。他通过在某网站上开网店的方式,不花任何成本,自己注册了网店,将物品照片发到上面就行了。如果有买家愿意买,再由他联系卖家,从而促成这桩生意。
Buys this 4 years of,High made not only a few,Even in order to apply it,Money back again.He, through a web site in the way open shop,Don't take any cost,His registered online,Will items photos to top line.If there are buyers are willing to buy,Again by his contact with the seller,Thus contributed to this business.
虽然已经网购了4年,但他所有的开销加起来还不到4000块钱。高立告诉记者,他能利用网购做到节约开销的秘诀在于两点:一是理性消费,不买自己不需要的,二是建议大家可以多到规范的网站购物,花最少的钱,买最好的东西。
Although the net has four years,But all his spending add up to less than 4000 dollars.High made told reporters,He can use the net to do to save the cost of the secret lies in two points:One is the rational consumption,Don't buy you don't need,2 it is suggest that we can to regulate website shopping,Spend the least money,Buy the best of things.
声音 voice
大学生消费忌盲目 College students' consumption avoid blind
如果你说你在大学里没有网购过,多半会被人嘲笑跟不上潮流。“光棍节”一天仅淘宝就成交了191亿元,其中你贡献了多少?在这繁荣的场面中,你是否又做到了理性消费?
If you say you in the university did not have the net,Most will be laughed at having fallen out of fashion."Single day"One day only taobao have a deal for 19.1 billion yuan,How much of your contribution?In this prosperous scenes,Whether you're done rational consumption?
“借我点钱吧,这个月超支了。”“快乐三天,艰苦三年。”许多同学网购“血战”以后,在自我陶醉中才发现买的东西太多,严重超支。一位在网上一下子“甩出”1000元的刘同学在领回自己包裹时苦笑说:“这回把‘身家性命’都搭进去了,回去得馒头就咸菜了。”
"Lend me some money,,This month the overspend.""Happy three days,Hard three years."Many students the net"Bloody battle"later,In narcissism of found that buy too much,Seriously overspent.An online at one fell swoop"throw"1000 yuan liu students get back in their packages forced smile said:"This time the‘Life lay’Are put in,Go back to steamed bread is a pickle."
购物超支是许多大学生所面临的问题。“光棍节”当天,一位女同学购买了近550元的化妆品,可是在使用中发现自己皮肤过敏,最后在该店家的温馨提示中发现了过敏源,但是为时已晚。而另一位同学在感叹校园太大不方便出行,竟在网上用4000元订了一辆摩托车,出行是方便了,可是保养、油费等等又是一笔不小的开销。
Shopping overspend many college students is facing problems."Single day"The day,A female classmate bought nearly 550 yuan of cosmetics,But in use found himself skin allergy,Finally in the store's warm prompt found allergic source,But it was too late.And the other a classmate in exclamation campus too large convenient travel,But online in 4000 yuan booked a motorcycle,Travel is convenient,But maintenance/Oil fee and so on is a big spending.
消费了却没有真正享受,这是困扰很多网购族的一个问题。看见喜欢的疯狂购买,甚至到了“网购上瘾”的地步。网购采用的是完全的电子支付方式,所以在购买的时候你只有概念中的价值尺度,却不清楚真正付出了多少钱。同时在店家的煽情推荐下,总有一种“如此巨大的优惠,不买就亏了”的感觉。
Consumption but not really enjoy,This is the net with a lot of the family of a problem.See like crazy to buy,Even in the"Net addiction"point.The net is completely electronic payment,So when buy you have only concept of value scale,But don't know really how much money.At the same time in the recommendation of a poem,There is a kind of"Such a big discount,Don't buy is lost"feeling.
这种消费方式已经有些畸形,再任其发展甚至会导致“网购综合征”。其实理性消费,还是有很多小诀窍的。首先就是找个理性的好友当参谋,朋友的帮助往往是最直接的。同时做到专款专用,用于购物的卡里面不宜存放大量的钱,这样既安全,也能限制消费。而买东西时要制订购物规划,列详细的购物清单。最重要的是要把更大的精力投入学习,自然会更理性地选择自己想要的。 (校园记者 长安大学 何承潜)
This pattern of consumption has some deformity,Then let the development and even cause"E-commerce syndrome".In fact rational consumption,There are still a lot of tips.The first is to find a rational friends when staff,Friends help is often the most direct.At the same time do special fund is special,Used for shopping card should not be stored in large amounts of money,So to be both safe,Can also limit consumption.And when shopping to make shopping plan,Listed detailed shopping list.The most important thing is to put more effort into learning,Nature will be more rational to choose you want. (Campus reporters HeChengQian chang-an university)
(来源:西安晚报)
(Sources: xian evening news)
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