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高价玩忽悠“证书”糊弄人 聚焦海外游学乱象--亲稳舆论引导监测室
2013-02-16
昂贵的出游价格 低含金量的“证书” Expensive to travel gold content of the low price"certificate"
寒假以来,不少机构的海外游学线路招生火爆,以美国、英国等线路最为紧俏,一些线路甚至需要提前半年预定。
Since the winter vacation,Many institutions recruit students oversea hot line,In the United States/The most hot line,Some line even need half a year in advance reservation.
记者了解到,火爆的海外游学价格不菲。在环球雅思国际游学网页,去往美国的线路有10条,价格从32800元到78800元不等。
The reporter understands,The boom of oversea the price does not poor.In the global ielts international travel web page,Go to the United States line have ten,Prices range from 32800 to 78800 yuan.
记者看到,标价78800元的“‘天才之旅’TOP名校修学体验营”,包括“哥伦比亚大学学习专业新闻学、哈佛大学招生项目负责人讲解申请秘诀”等。行程21天,“全程入住豪华四星酒店,纽约名牌商品工厂店购物”。
The reporter sees,Price 78800 yuan"‘Genius trip’TOP school study experience camp",including"Columbia University learning professional journalism/Harvard University enrollment application project principal explain the secret"etc.Stroke 21 days,"In the luxury four-star hotel,New York brand name products factory outlet shopping".
有旅游业业内人士看过这个行程后表示,在美国汇率低的情况下,这个价格太高了,行程基本相同的旅游线路只需要一半价格甚至更少。
Have read this tourism insiders said after stroke,In the United States under the condition of low exchange rate,The price is too high,Stroke basic same tourism line only need half price even less.
不少家长认为收费高在于海外游学提供“大学名师授课”“招生秘闻”等内容。但业内人士告诉记者,美国大学大部分是免费参观;即使是收费的景点,对学生游学项目也有大幅优惠。而“美国名校招生项目负责人为学生介绍学校情况”是对自己学校的宣传,不少学校本身就有这一项服务。教师授课等涉及一定的成本,但也不会太高。此外,针对中学生用英文讲授专业金融、专业新闻等知识,也存在接受能力的问题。
Many parents think high charges for oversea is provided"University teacher teaching""Admissions keyhole report", etc.But the personage inside course of study tells a reporter,Most American university is free to visit;Even if is charge of scenic spots,To the student studies program also have a significant discount.and"The recruitment of students school project principal introduce students to the school situation"Is the school propaganda,Many schools itself has a service.Teachers' teaching, which involve certain cost,But it will not be too high.In addition,For high school students in English teaching professional financial/Professional knowledge of news,There are also accept the problem of a faculty.
准备出国读大学的北京市某知名民办高中学生东东(化名),曾花费39800元参加学校组织的赴美国暑假游学。作为第一次出国经历,萧萧觉得对开阔眼界等很有帮助,但与外国人交流时,感觉听不太懂。
Ready to go abroad for college of Beijing a well-known private high school students dongdong(alias),Have cost 39800 yuan participates in the school organization's summer vacation travel in the United States.As the first time abroad experience,Rustle think to broaden one's horizon, etc to have the help very much,But when we communicate with foreigners,Feeling didn't quite understand you.
记者了解到,家长送孩子海外游学的目的,一是为“增长见识”;二是为“留学预考察”或“拥有海外修学经历”。针对家长的心理,游学机构纷纷打出“国外大学招生秘闻”“颁发游学证书”等广告。
The reporter understands,Parents send their children abroad the purpose of the travel,A is for"informative";The second is for"Study abroad preliminary investigation"or"Overseas study experience".According to the parents' psychology,Travel agency hit in succession"Foreign college admissions keyhole report""Studies certificate issued by"Advertisement etc.
东东告诉记者,游学归来收到了联合国青年大会的证书和参观世界银行的证书。“很失望,证书是游学组织者自己打印的,盖的是游学组织机构负责人的章。”
Dongdong told reporters,Travel back received the United Nations youth congress's certificate and visit the world bank certificate."disappointed,Certificate is travel organizer his print,Cover is travel organization of the person in charge of the chapter."
一位从事游学服务的项目总监告诉记者,证书大多是组织旅游的机构来颁发。如果不涉及到认证的话,谁都可以发。
A travel service in the project director told reporters,Certificate is mostly organization travel agencies to issue.If nothing to do with the authentication words,Who can deliver.
中国对外友好合作服务中心国际教育文化交流部部长王立新认为,家长和学生应该理性对待“游学证书”。即使有专业机构颁发相关证书,在申请国外大学时,校方也会问关于证书的细节。一个15天的游学和坚持数月甚至一年的志愿者经历的含金量是不同的。
China's friendly cooperation service center international education culture exchange department minister WangLiXin think,Parents and students should be rational treatment"Travel certificate".Even if a professional organization to issue relevant certificates,In applying for foreign college,The school will also ask about the details of the certificate.A 15 days of travel and adhere to a few months or even a year of volunteer experience gold content is different.
“转卖生源返利”“购物”乃游学团“潜规则” "Resell germ rebate""shopping"Study Tours is"Latent rules"
海外游学团是如何运作的呢?记者在网上输入“海外游学”搜索,得出90多万条结果,留学中介、教育培训机构、旅行社等都有相关业务。
Overseas study Tours is how to work?Reporter online input"oversea"search,That article 90 results,Study abroad intermediary/Education training institutions/Travel agencies have related business.
记者发现,一些小型游学网站堂而皇之地“招生”,卖的却是大型教育培训机构的游学线路。一位游学网站客户服务人员告诉记者,他们将招收的“生源”卖给大型教育培训机构赚取“返利”。
Reporter discovery,Some small travel website openly"Recruit students",Sell large education training institutions is the travel route.A travel web site customer service staff told reporters,They will be recruited"students"Sold to large education training institutions earn"rebate".
一位留学中介机构的市场经理透露,利用一些机构、旅行社、商会等招徕“生源”并返还“利润”,已是业内“潜规则”,这种返利高达10%以上。
A study abroad intermediary market manager revealed,Use a few institutions/Travel agency/Chamber of commerce and attract"students"And return"profit",Already is the"Latent rules",The rebate as high as 10% above.
据这位经理还介绍,海外游学市场目前还没有行业规范以及市场准入等要求。有办理出入境资质的公司基本上都可以做,一些没有资质的公司也通过合作等形式开展业务。“招生”是一家公司,但最终和学生签协议、执行项目的则是另外一家公司。
According to the manager are also introduced,Oversea market there is no industry standard and market access requirements, etc.Have to deal with entry and exit qualification company basically can do,Some not qualified company also through the cooperation business form."Recruit students"Is a company,But in the end and students sign the agreement/The project is another company.
业内人士告诉记者,不少海外游学团由海外旅行社负责地接。有关教育的行程,找一些有能力的海外商会、社团进行合作。一部分海外地接社因为“成本高、利润薄”等问题,可能通过增加景点和购物来增加收入。因此,一些游学团也存在“购物”等问题。
The personage inside course of study tells a reporter,A lot of overseas study Tours by overseas travel agency responsible for the joint.The education of the stroke,Find some have the ability of overseas chamber of commerce/Community to cooperate.Part of the overseas DeJieShe because"High cost/Profit thin"problems,May by increasing the attractions and shopping to increase income.so,There are also some study Tours"shopping"problems.
高利润、低门槛的游学市场亟待规范 High profits/Low barriers to regulate travel market
环球雅思国际游学部总监称:“海外游学环球雅思做了8年,迄今已经接待了上万名学子去海外游学,每年市场增长基本上在40%到50%之间。”
Global ielts international tour division director says:"Oversea global ielts do for eight years,So far has received thousands of students to oversea,Every year in the market growth basically is between 40% and 50%."
王立新发现,这一蓬勃发展的领域呈现三个特点:首先,不少家长认为“留给孩子一套房子不如留给他一个未来”,原来“攒钱买房”的观念变成了“教育投资”,花钱不含糊。其次,二三线城市的家长、学生越来越多;最后,消费能力普遍增强。
WangLiXin found,The vigorous development of the field present three characteristics:First of all,Many parents think"For children a house for him as a future",The original"Saving money to buy a house"Concept into"Education investment",Spend it.secondly,Two or three line city of parents/More and more students;finally,Consumption ability generally increased.
北京交通大学旅游系主任张辉认为,游学、修学等作为学校教育的重要补充部分,在国外已经有很好的实践。然而,在其他一些国家的教育实践中,修学的成本主要由国家负担。而我国国民教育以外的教育由家庭负担,因此产生了针对家庭的私人产品,容易形成高价市场。
Beijing jiaotong university tourism department that there is,travel/Study as school education important supplement of the part,In foreign countries have very good practice.however,In some other countries in education practice,The cost of study mainly covered by the state.And China's national education outside of the education by the family burden,The resulting in family private products,Easy to form high market.
张辉认为,应该由旅游和教育部门协同制定一套规范修学旅游的标准,严格筛选有资质的社团并定期进行资格审查。
Zhang hui think,By the tourism and education department should formulate a set of norms, collaborative study tourism standard,Strict screening have aptitude club and regular credentials.
此外,业内人士强调,家长应针对孩子的留学需求理性选择外出项目,让孩子通过短期游学提高英语水平、拿到国外名校推荐信的想法,都是不切实际的。
In addition,The personage inside course of study emphasizes,Parents should according to the child's study abroad needs rational choice out project,Let the children through the short-term travel to improve his English level/Get the idea of famous overseas recommendation letter,Is unrealistic.
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