名师们的人才“推销经” The teacher's talent"Promote the"

　　“教育是个‘农业行为’，不是‘工业行为’，不是一个模子造好后就能生产出一批产品，必须对每个学生进行不同的关照”

"Education is a‘Agricultural behavior’,Is not a‘Industrial action’,Not a mold maker can produce a batch of products,Must be different for each student's attention"

　　在一些研究生体会越来越大的求职压力的同时，另一些研究生却心中不慌、就业不难。导师在其间发挥了关键性作用。这些导师在学生入学、培养、毕业等各环节，都给予了多方位的指导和帮助。近日，《瞭望》新闻周刊记者走访了一些高校名师，他们结合自己多年的工作实践畅谈了自己的研究生“培养经”和高端人才的“推销经”。

In some graduate students understand the increasing employment pressure at the same time,Other graduate student but don't panic in my heart/Employment is not difficult to.Mentor has played a key role in.The teacher in students/To cultivate/Graduation and so on each link,Given the moral guidance and help.In recent days,[outlook]Newsweek reporter visited some famous colleges and universities,They talk with his years of work practice his graduate student"Cultivate the"And top talent"Promote the".

　　劝退不合格研究生

Stop not qualified graduate student

　　采访中多位导师认为，尽管研究生招生规模不断扩大，仍要严把入口关。他们通过试前沟通、面试等渠道，考察学生是否具有与导师合作的基础，避免录取不适合读研、“高分低能”等不易就业的考生。

Interview several tutor thinks,In spite of graduate student recruit students scale expands unceasingly,Strictly the entrance.They through the test before communication/The channel such as the interview,The basis of examining whether students have to cooperate with teacher,Avoid is not suitable for graduate school/"High score low-energy"Etc. Not easy job candidates.

　　中山大学外国语学院日语系主任邱雅芬告诉记者，研究生入学考试过程中，她会根据当前业内的就业要求，考察学生是否具有相关素质和潜力。例如口语不好的日语专业学生就业将十分困难，她会建议这类学生不要耽误时间，放弃读研，另谋出路。邱雅芬说：“有的导师认为劝学生放弃考研很残忍，但我觉得不合格的学生招进来，毕业后找不到工作，那更残忍。”

Head of the department of sun yat-sen university, school of foreign languages of Japanese Qiu Yafen told reporters,The postgraduate entrance examination process,She will according to the requirements of the current industry employment,Inspect whether students have related quality and potential.For example, the spoken language not good Japanese professional students employment will be very difficult,She would recommend this class students don't hold up time,Give up to graduate school,Find another way out.Qiu Yafen said:"Some teachers think advised students to give up one's deceased father grind is cruel,But I don't feel qualified students recruit come in,Can't find a job after graduation,It's more cruel."

　　中山大学地球科学系教授丘志力也会在考前与报考自己的学生充分沟通，通过电话、电邮等方式，告诉学生自己的想法和偏好。比如宝石学不是象牙塔内的研究，必须学以致用；培养目标不是珠宝鉴定师，不是为了谋生，希望学生能站在产业最前沿，成为行业精英，带领行业前进。他还着意招收一些有创造力、有思想力、有事业导向而非职业导向的学生。

Zhongshan QiuZhiLi professor of earth sciences at the university of the test and enter oneself for an examination own students communicate adequately,Through the phone/Email, etc way,Tell the students their own beliefs and preferences.Such as gemological research is not the point,Have to put this to use;Training target is not jewelry appraisal division,Not to make a living,I hope students can stand on the industry forefront,Become the industry elite,Lead the industry forward.He aimed to recruit some creative/Have thought/Have students career guidance and career oriented.

　　丘志力认为，学生和导师是学术共同体，乃至人生共同体。导师不是招学生，而是寻找未来的合作者；学生也不是找说教者，而是寻找指引自己打开未来大门的引路人。导师与研究生应是双向选择的过程，双方判断能否成为合作者、学术共同体，这是十分重要的前提。

QiuZhiLi think,Students and teacher's academic community,And community life.Mentor is not recruit students,But looking for future partners;Students also is not to find the preacher,But cue the lead that opens the door to the future.Tutors and graduate students should be a two-way choice process,Both sides determine whether become collaborators/The academic community,This is a very important premise.

　　围绕就业因材施教 Around the job according to their aptitude

　　受访导师表示，当前研究生培养体制下，绝大多数研究生毕业后都要走向工作岗位，在学术上继续发展的仍是少数。因此，导师们在校期间均围绕就业，根据学科特点、市场需求、学生个人能力素质等，对研究生进行有针对性的培养。

Mentor questioned said,Under the current system of graduate education,The vast majority of graduate students all want to go to work after graduation,Continue to develop is still a few on academic.so,Teachers employment during the period of school all around,According to characteristics of subject/The market demand/Students' personal ability quality, etc,Targeted training of graduate students.

　　——注重专业学习指导，提高研究生质量。贵州民族大学副校长、民族学导师杨昌儒的学生每年都能全部就业，他认为专业能力强的研究生在就业市场中自然竞争力较强。因此他对学生专业学习要求严格，每学期开一份书单，每周末召开读书会，检查读书成果，交流读书心得，讨论社会热点，每学期指导学生做一次专题调研，写作调研报告。

- pay attention to professional study guides,Improve the quality of graduate students.Vice President of guizhou university for nationalities/Ethnology mentor Yang Changru students each year to full employment,He thought the graduate student professional ability of natural strong competitiveness in the job market.So he was strict in students' learning,Open a list per semester,Reading group, which is held every weekend,Check the reading achievement,Communication book,Discuss the social hot spots,Each semester to guide students to do a special investigation,Writing research report.

　　东北大学数学系教授张祥德从学生被录取开始，就通过电子邮件等方式，指导学生进行暑期阅读和学习；入学后，他从网上下载或自掏腰包购买最新的英文原版书籍提供给学生，每年为此花费数千元。

Northeastern university mathematics professor Zhang Xiangde students be admitted from the beginning,Via email, etc,To guide students to summer reading and learning;After the entrance,He downloaded from the Internet or on my own to buy the latest original English books for students,Spend thousands of yuan each year.

　　——紧跟市场需求，教学研究与产业发展紧密结合。丘志力的研究生遍布故宫博物院、上海博物馆、顶级珠宝玉石拍卖行等用人单位，他的“法宝”在于将课本知识与产业前沿及瓶颈充分融合，让学生同时具备专业知识和行业视角。

- keep up with market demand,Teaching research and industrial development.QiuZhiLi graduate around the Palace Museum/The Shanghai museum/Top of unit of choose and employ persons, such as jade jewelry auction,his"A magic weapon"Lies in the textbook knowledge to fully mix with the industry forefront and bottlenecks,Let the student have a combination of professional knowledge and industry perspective.

　　得益于大量的社会兼职，丘志力十分了解产业发展动向，如目前珠宝产业中很多老板关注的产品同质化倾向明显问题，他会指导学生开展相关研究，探讨如何解决产业实际问题。张祥德在应用数学专业课程基础上，为研究生拓展机器学习、模式识别、信息安全等相关前沿技术，使学生拥有较强的综合优势，每年都能在毕业前实现100%就业。

Thanks to a variety of social part-time,QiuZhiLi very understand industry trends,Such as in the jewelry industry many bosses concern product homogeneity tendency is obvious,He will guide students to carry out related research,Discuss how to solve the industrial problems.Zhang Xiangde based on applied mathematics courses,As a graduate student of machine learning/Pattern recognition/Cutting-edge technologies related to information security,So that the students have strong comprehensive advantages,Every year, can realize 100% employment before graduation.

　　——重视实践能力培养，充实就业资本。邱雅芬在教学过程中，大力引导学生参加各种社会实践活动，比如到高职代课、做兼职老师等，因为有授课经验的学生求职优势十分明显。邱雅芬还经常与学生们谈论日本用人单位的特点和日本人的性格特征，为学生创造与日本人面对面交流、实打实合作的机会，并邀请一些人力资源公司的专家向学生讲授日本用人单位的简历技巧和面试礼仪。

Attaches great importance to the practice ability,Full employment capital.Qiu Yafen in the teaching process,To guide students to participate in social practice activities,Such as to substitute in vocational colleges/Part-time teachers, etc,Because students with teaching experience advantage for jobs is very obvious.Qiu Yafen unit of choose and employ persons also often with the students to talk about Japan and the characteristics of the Japanese character traits,Create a Japanese face to face communication for students/A solid cooperation opportunities,And invited some experts to teach students about the Japanese human resource company is unit of choose and employ persons resume skills and interview etiquette.

　　——因材施教，对学生进行“个性化”培养。多位导师表示，一个好导师必须根据学生个人素质、兴趣爱好、家庭条件等实际情况给予指导，帮助学生尽早规划未来走向。丘志力会在不同阶段和学生进行不同的交流，逐步了解学生的真实诉求，并对学生设置不同的培养目标：如果是科研和教学，就让他站在科研前沿；如果是就业和应用，就让他站在产业前沿。

- according to their aptitude,Undertake to the student"personalized"To cultivate.Several teacher said,A good teacher must be based on students' individual quality/Interests and hobbies/Guidance for the actual situation such as family conditions,To help students plan as early as possible in the future.QiuZhiLi will students in different stages and different communication,Getting to know students' real demands,And set different training goals for students:If it is a scientific research and teaching,Let him stand in the forefront of scientific research;If it is employment and application,Let him stand on the industry forefront.

　　“例如一名学生对文物感兴趣，我就引导他参与了许多文物研究，指导他发表了多篇相关文章。结果故宫博物院对他的研究课题很感兴趣，就录用了他。”杨昌儒认为，教育是个“农业行为”，不是“工业行为”，不是一个模子造好后就能生产出一批产品，必须对每个学生进行不同的关照。

"For example, a student interested in cultural relics,I will guide him to participate in the study of many cultural relics,Published many articles related to guide him.Results the Palace Museum is very interested in his study,Hired him."Yang Changru think,Education is a"Agricultural behavior",Is not a"Industrial action",Not a mold maker can produce a batch of products,Must be different for each student's attention.

　　学生、导师和企业共赢 students/Mentor and enterprise win-win situation

　　当前部分研究生在求职过程中表现出和本科生一样的盲目性，对此受访导师们均有意识地向研究生提供有针对性的就业指导，帮助学生客观定位期望值。

The current part in both the undergraduate and graduate students in the process of job search showed as blindness,To the surveyed teachers are consciously provide targeted employment guidance for graduate students,Help students objective positioning expectations.

　　邱雅芬说，近年来她一直着意向研究生灌输一些就业理念，比如在班上与学生讨论就业趋势，给他们“泼点冷水”，不要将期望值定得过高，建议他们在学习之余设计未来走向；她还单独约谈研究生，解析日语专业研究生的就业方向，有针对性地分析他们的情况，建议大家“不要把鸡蛋放在一个篮子里”，应多做尝试。

Qiu Yafen said,In recent years she has the intention to instill some career concept,Such as employment trends with students in the class discussion,To give them"Splash of cold water",Not to set expectations too high,Suggested that they in the study of design in the future;She also personal interview,Parsing the Japanese professional graduate employment direction,A targeted analysis of their situation,recommend"Don't put the eggs in one basket",Should do more to try.

　　一些导师还以毕业论文为抓手，引导学生的论文方向和求职方向有机结合，提前做好学术准备，经受用人单位的检验。本刊记者在中山大学地球科学系的研究生毕业论文开题报告会上看到，丘志力建议研究生周永哲在论文中加入与产业市场相关的内容。“这会对学生找工作大有帮助。”丘志力说。

Some teachers also gripper for graduation thesis,Guide the student's paper combine direction and job direction,Academic preparation in advance,Needs the test of unit of choose and employ persons.This reporter at sun yat-sen university of earth sciences graduate student graduation thesis opening report to see at the meeting,QiuZhiLi suggest graduate Zhou Yongzhe join in papers and industrial markets."It is a great help for students looking for work."QiuZhiLi said.

　　为增加研究生的就业机会，部分导师和一些用人单位保持着密切联系，如高校、人才中介机构及企业等，由此获取信息、推荐学生。此外，受访导师均兼有不少校外职务，因而更充分利用资源，为学生推荐就业。

In order to increase graduate employment opportunities,Some tutors and some employing units to maintain close contact,Such as colleges and universities/Talent intermediary institutions and enterprises, etc,The access to information/Recommend the student.In addition,Instructors are questioned with many off-campus job,And make full use of resources,Recommend jobs for students.

　　丘志力身兼广东省黄金协会常务副会长、广东省珠宝玉石标准化技术委员会副主任等多项社会职务，他认为：“要让学生上位，导师必须先能上位。”他与业内众多老板建立职业联系，并推荐研究生就业。

QiuZhiLi as executive vice President of guangdong gold association/Guangdong province jade jewelry standardization technology committee, deputy director of the social position,He thinks that:"To let students upper,Mentors must can host first."He establish professional contact with many bosses in the industry,And at the same time, graduate employment is recommended.

　　他也会告诫每名学生，到用人单位一定要好好表现，不能给学院“抹黑”。“你们的表现直接关系着师弟师妹的就业”。他说，“导师作为供应商，必须为用户负责，不仅要了解学生，也要了解客户端需求，最终实现学生、导师和企业的共赢。”□

He also warned per student,To unit of choose and employ persons must behave well,Can't give college"discredit"."Your pool has a close relationship with the performance of the employment".He said,"As a supplier of the instructor,Must be responsible for the user,Not only for students,Also want to understand the client requirements,Eventually students/Mentor and enterprise win-win."-

　　大连理工：玩转“模拟职场” Dalian institute of technology:How to play the"Simulation of the workplace"

　　职场是什么？职场什么样？如何玩转“模拟职场”？

What is in the workplace?What in the workplace?How to play"Simulation of the workplace"?

　　“80%的简历除了人名外，获奖、民族、身高、科目、学校职务都一样，都是透明的封面，外加五颜六色的塑料夹，推荐信的第一句都是‘感谢面试官在百忙中抽出时间来’。这些人人都会用，不费脑子就能写出来的话，一旦你用了，面试官只会默默地把你归为流水线产品那一类……”

"80% of the resume is in addition to the person's name,Won the prize/national/height/subjects/School duties are the same,Is transparent cover,With colorful plastic clip,The first sentence is letters of recommendation‘Thank the interviewer for taking the time to come’.Each of these can use,Don't brain can be written out,Once you use the,The interviewer can only silently to line your product category……"

　　全国最大的大学生求职社区HIALL公司的王妍为常见的简历“病”把脉支招，引来现场众多同学惊呼：“糟了！我明天要投的简历就是这么写的……”

The nation's largest college students job search community HIALL company Wang Yan for common resume"disease"Pulse action,Attract many classmates exclaimed at the scene:"Too bad!I tomorrow want to resume is written like this……"

　　这个场景发生于大连理工大学举办的一场简历写作培训讲座，这是该校每年3月初至6月初举办的“模拟职场”活动的一部分。自2010年起，大连理工大学联合IBM、东软、花旗数据、中国银行等多家知名企业，开展研究生“模拟职场”挑战赛系列活动，为毕业生走进职场热身。近3年该校研究生一次性就业率均在93%以上。

This scene took place in dalian university of technology held a lecture resume writing training,This is the school at the beginning of march to early June every year"Simulation of the workplace"Part of a campaign.Since 2010,,Dalian university of technology combined with IBM/neusoft/Citigroup data/Many famous companies such as bank of China,For graduate students"Simulation of the workplace"Challenge series of activities,Warm up for graduates into the workplace.Nearly three years at the school graduate student one-time employment rate are above 93%.

　　“让学生充分就业是重要工作” "Let the students full employment is an important work"

　　“大连理工大学现有硕士生约9000人，促进研究生充分就业和提高其就业质量已成为学校的重要工作内容。”大连理工大学研究生团委负责人孟秀丽说，“模拟职场”就是通过搭建模拟的求职平台，让更多在校学生提前了解企业在招聘时所注重的能力和素质，同时也提前接触到真实的招聘环节，为以后的就业求职打下坚实基础。

"Dalian university of technology has a master of about 9000 people,To promote full employment and improve the graduate student employment has become an important work of school quality."Dalian university of technology graduate student youth corps committee director Meng Xiuli said,"Simulation of the workplace"Through building simulation platform for the job,Let more students know ahead of time the notice when enterprise in the recruitment ability and quality,At the same time also come into contact with the real recruitment link in advance,Job to lay a solid foundation for future employment.

　　2012年活动期间，共邀请大连移动公司副总裁叶勤、华润置地大连分公司营销总监张韵乐、智联招聘资深人力资源讲师孙虹、思成求职培训CEO兼首席咨询师孔翔等8位专家为学生带来《民企突围——解惑民企、国企、外企》《直击面试现场，解密名企求职36计》《劳动合同风险与规避》等培训讲座，约1500名研究生现场聆听并从中受益。

In 2012, during the activity,Invite Ye Qin dalian mobile company vice President/China resources land Zhang Yunle dalian branch marketing director/Zhaopin, senior lecturer Sun Hong human resources/Thought into job training of CEO and chief consultant Kong Xiang eight experts bring students, etc[Corporation to break - to reassure corporation/State-owned enterprises/Foreign companies][Direct at the scene of the interview,Known to decrypt cover 36 meter][The labor contract and avoid risk]Such as training lectures,Some 1500 graduate students and benefit from the scene to listen to.

　　随后开展的研究生“知名企业行”活动，邀请东软集团人才实训中心高级人才培训师张鲲鹏及其团队为同学进行户外素质拓展培训，还组织数百名学生深入华润置地、东软集团、大连机床集团等知名企业，开展走访调研、企业参观、短期实习实践、校友访谈，学长学姐共话，与员工共进午餐等形式丰富的活动，为学生架起从校园到企业的桥梁，了解企业实际的用人需求。

Then, a graduate student"Well-known enterprise line"activity,Invite talents training center of neusoft group senior training division Zhang Kunpeng outdoor diathesis developing training for students and his team,Hundreds of students into China resources land also organization/neusoft/Dalian machine tool group and other well-known enterprises,To carry out the visiting research/Company to visit/A short-term internship practice/Alumni interviews,The senior learn elder sister extent,Rich lunch with staff and other forms of activities,For students can help build a bridge from campus to the enterprise,Understand the enterprise the actual demand of choose and employ persons.

　　真实模拟就业全过程 Actual simulation process of employment

　　挑战大赛是“模拟职场”系列活动的重头戏。大赛共分初赛、复赛、团队营销赛和总决赛4个环节。2012年共300余人报名，还吸引了20余名外校学生参与。

Challenge is"Simulation of the workplace"Series of activities of key.Competition is divided into the preliminaries/The semi/Marketing team and the NBA finals four links.In 2012, a total of more than 2012 people signed up,Also attracted more than 20 foreign teachets student participation.

　　初赛邀请智联招聘和777招聘网资深人力资源顾问严格筛选选手简历，择优选拔100人。复赛邀请8家著名企业资深人力资源经理，对选手进行模拟招聘面试，全面考察选手的语言表达、专业能力等综合素质，选择16名选手晋级团队营销比赛。

Preliminary invitation zhaopin and 777 recruiting senior human resources consultant strict screening of resumes,Merit-based selection of 100 people.The semi invited eight famous companies senior human resources manager,Simulated recruitment interview for players,Comprehensive study language/Professional ability and comprehensive quality,Choose 16 contestants promotion marketing team.

　　营销比赛中，16人分成4个团队，分别对真心罐头产品和伊利大果粒产品进行销售。实战营销开始，由管经学部王辉担任队长的“果然胜粒”队选择在校门口的沃尔玛超市门前打出促销牌“市场均价6.8，真心团购价——爱心(5.2)你定价”，令顾客心动。虽然王辉的团队在营业额上并非最高，但他却因营销策划新颖、思路创新而闯入决赛，并最终获得到华润置地实习的机会。

Marketing competition,16 people were divided into 4 teams,Respectively to canned products and yili big fruit grain of products for sale.Practical marketing began,By the pipe by the division Wang Hui as captain"Indeed as expected - grain"Team selection type slosh in front of the wal-mart stores in at the school gate"Market average of 6.8,Sincerely group - love(5.2)Your pricing",Make customers enchanted.Although Wang Hui team on the turnover is not high,But he is due to the new marketing planning/Creative thinking and the finals,Internship opportunities and eventually get to the China resources land.

　　总决赛中，选手亮相、职场问答、压力面试等环节更是对10名选手的应变、阐述能力进行全方位考验。“创意职场”限定参赛者在15分钟内为评委们设计一款产品或服务，选手鲍岩以原来的专利“新型清洁饮水杯”为基础，为评委们设计了一个水杯，并从功能、工艺、价格等多方面阐释了这个水杯的优点。

The finals,Player appearance/Workplace answers/Stress interview link is strain of 10 players/This ability to full test."Creativity in the workplace"Qualified participants in 15 minutes for the judges to design a product or service,BaoYan original in patent"New clean drinking cup"On the basis of,A water cup designed for the judges,And from the function/process/Price and other aspects illustrates the advantages of the glass.

　　“面对固执武断的领导时你会提出合理化建议吗？”压力面试环节，面对棘手的提问，软件学院徐佳琦巧妙回答：适当的时候，可以用谈心、汇报思想等方式委婉地提出自己的看法，但点到为止；在有合理化的建议时，照提不误，因为那是对自己和工作负责。清晰的思路、缜密的回答赢得了评委们的一致认同。徐佳琦最终获得冠军，并获得了IBM的实习机会。

"In the face of stubborn arbitrary led, you can put forward reasonable suggestion?"Pressure on the interview process,In the face of difficult questions,Software college Xu Jiaqi clever answer:At the right time,Can be used to talk to/Reporting idea, gently put forward their own points of view,But the point now;When there is rationalization proposal,That seems to mention,Because it is a responsibility for yourself and work.Clarity of thought/Thoughtful answer won the judges agreed.Xu Jiaqi ultimately win the championship,And acquired IBM internship opportunities.

　　提高就业竞争力和自信心 Increase employment competitiveness and confidence

　　据了解，“模拟职场”系列活动每年可直接覆盖该校约1/4硕士生，满足了研究生提高求职技能的实际需要，畅通了企业与学校沟通的桥梁，有效提高了学生就业竞争力和自信心。

We have learned,"Simulation of the workplace"Series of activities can directly cover the school about a quarter a year of master,Meet the actual needs of the graduate job search skills,Open up the bridge of the enterprise and the school,Effectively improve the students' employment competitiveness and confidence.

　　“模拟职场”的求职培训真实度高、实用性强。管理科学与工程专业硕士研究生刘迪，最近刚刚接到四大会计师事务所之一——德勤的终极面试通知。她的简历不是海投版本，而是针对不同应聘企业制作不同版本。“听过讲座后我受益匪浅，最终递上去的简历呈现的是更有辨识度的我，而不是遮上名字可以换成任何人的简历。”

"Simulation of the workplace"Job training true degree is high/Strong practicability.A master's degree in management science and engineering LiuDi,Recently received one of the big four accounting firms, deloitte's final interview.Her resume is not the sea cast version,But according to different applying for enterprises producing different versions."After listened to lectures I have benefited a lot from,End up resume is more recognizable to me,Not covered by name can change anyone's resume."

　　“模拟职场”使学生零距离接触企业，明确职业规划方向。传播学专业研二的刘思远参加了在东软进行的员工午餐活动后，被大公司的企业文化氛围深深吸引。她调整了职业规划，不再盲目地参加公务员考试，而是开始为进入外企从事人力资源工作做好准备。

"Simulation of the workplace"Causes the student to zero distance contact,Clear career planning direction.Communication professional second LiuSiYuan participated in neusoft, employee activity after lunch,Are attracted to big company's enterprise culture.She adjusted the career planning,No longer blindly to attend officeholder exam,Start to prepare for work in foreign company engaged in human resources.

　　“模拟职场”为学生提供了与高管面对面的机会，促进学生顺利求职。秋季一开学，2010级区域经济学专业硕士研究生刑黎黎就顺利和宝洁公司签约，她是第二届“模拟职场”的冠军得主。“职场模拟全真模拟了整个就业过程，令我增强了实战经验，这也是我能在众多应届生中脱颖而出的重要因素。”□

"Simulation of the workplace"Provide students with the chance and executives face to face,Promote the students to apply for a job.Autumn starts a,Regional economics professional master graduate student level 2010 punishment she walked is smooth and procter & gamble company signed a contract,She is the second"Simulation of the workplace"The winner of."Simulation of quanzhen simulated workplace throughout the employment process,I improve the actual combat experience,This is also I can stand out the important factors in many fresh graduates."-