北京师范大学高等教育研究所常务副所长洪成文认为：“没有不变的排行榜，因为没有变化，就没有人关注，就没有排行公司的效益。排行中，相差50位或100位，有本质区别。相差三五位，虽有感官上的差别，其实并没有本质上的变化。”

Hong chengwen, a deputy director of the institute of higher education in Beijing normal university:"No list,Because there is no change,There is no attention, "he said,There is no ranking the benefit of the company.In the list,Difference of 50 or 100 bits,There are essential differences.Difference between SanWuWei,Despite differences in sensory,Actually did not essentially change."

　　世界大学声誉排行榜自2011年由英国《泰晤士报高等教育副刊》举办以来，渐渐地与同样由该副刊举办的世界大学排名一样，受到多方关注。

Reputation world university rankings by the British in 2011[The Times higher education supplement]Since the host,Gradually and also by the supplement of world university rankings,Received much attention.

　　声誉排行榜之所以要举办，按主办者的话说，是对世界大学排行榜的补充。在2012年10月6日公布的世界大学排行榜中，北京大学列在第46位，清华列在第52位。显然，就这两个排行榜而言，简单地议论北大和清华究竟谁排名靠前，谁比谁更强是没有意义的。

The reason why reputation list,According to the organizers as saying,Is a complement to the to the world university rankings.Released in October 6, 2012 world university rankings,Listed in the 46th of Peking University,Tsinghua on 52nd.clearly,In terms of the two charts,Simply talk about Peking University and tsinghua university who rank,Who is stronger than who is meaningless.

　　这种没有意义也可在其他大学的排位上看出。在2013年声誉排行榜上名列榜首的美国哈佛大学，却在去年10月6日的世界大学排行榜中名列第4，而当时在大学排行榜单上名列第一的美国加州理工学院，却在2013声誉榜中仅列第11位。

This makes no sense to also can see in the position of in other university.Ranked first in the list of 2013, reputation of the United States Harvard University,But in October 6, ranked fourth in the world university rankings,At a time when university rankings in the list ranks the first of the California institute of technology,Reputation in 2013 was the 11th in the list.

　　声誉排行榜的评判标准强调高校的品牌价值，反映各高校在吸引人才、商业投资、科研伙伴等方面的竞争力。这些方面恰恰是由一些动态指标来决定的，哪个学校当年做的好一些，立即就在指标和口碑上有显现，毕竟声誉排行榜邀请的是全球知名学者来参与投票调查，今年参与者达到1.7万人。

Reputation brand value ranking criteria stressed that colleges and universities,Reflect the various universities in attracting talent/Business investment/The competitiveness of the scientific research partners, etc.These aspects is precisely determined by some dynamic index,Which school did better,Immediately appeared on index and word of mouth,After all, is the world's leading academics reputation ranking invited to participate in the polls,Participants reach 17000 this year.

　　而世界大学排行榜的排名依据，不是吸引人才、商业投资、科研伙伴，而是研究、教学和知识转移这三个硬性指标。从去年开始，还减轻了大学名声和历史遗产在过去占到的权重比，将五类衡量参数及权重设定为：授课(评估学习环境)30%，论文引用影响(测算研究影响力)32.5%，研究(包括数量、收入和名声)30%，国际师资和学生以及教师和学生比例5%，工业收入(测算知识转移)2.5%。由此，也就不难理解哈佛大学为何在2012年“拼”不过加州理工学院了。

While the world university rankings,Not attract talent/Business investment/Research partners,But to study/Teaching and knowledge transfer these three hard Numbers.Since last year,Also reduced the university reputation and heritage to weight than in the past,Set five categories measured parameters and weights to:teaching(Evaluate the learning environment)30%,Paper citation impact(Measure the impact)32.5%,research(Including the number of/Income and reputation)30%,International faculty and students, and teachers and students proportion 5%,Industry revenue(To measure knowledge transfer)2.5%.thus,It is understandable why Harvard University in 2012"Spell it"But the California institute of technology.

　　《泰晤士报高等教育副刊》编辑菲尔·贝蒂认为：“中国高校或许应该进一步加强国际化力度，包括加强国际科研合作、增加外籍教师数量、吸引更多留学生等。”对此，洪成文说：“这是问题之一，但不是主要问题。相反，贝蒂可能不知道，中国顶尖高校在吸引外国专家和留学生方面，有很多大的动作，比如千人计划等。”

[The Times higher education supplement]Editor phil Betty thought:"Maybe China's colleges and universities should further strengthen internationalization efforts,Include to strengthen international cooperation in scientific research/To increase the number of foreign teachers/To attract more foreign students, etc."For this,Hong chengwen said:"This is one of the problems,But not a major problem.instead,Betty may not know,China's top universities in attracting foreign experts and students,There are a lot of big movements,Such as one thousand plans, etc."

　　洪成文认为，与其纠结于排名，还不如看看那些始终在排名榜上强势的大学是如何办学成功的。“美国在大学排行榜中独占鳌头，主要因素是美国大学的财政自主意识和财政资助能力较强。美国大学积极发展社会募捐，然后对募捐及校产进行组合投资。募捐和基金投资所得，为美国大学积累了高达数百亿美元的基金，大学财政资助能力因此而大大增强。大学因为财政能力增强而获得代际发展能力，同时，大学对政府的财政依赖度下降了，依附性也降低了。”(记者 王庆环）

Hong chengwen think,Rather than struggle with ranking,It is better to look at the rankings in strong university is always how to success."The United States in the university rankings,Main factor is the financial autonomy of the university of consciousness and the strong ability of financial aid.Develop social donations in the United States,Then the fundraising and school for portfolio investment.Donations and funds investment gains,For the American university has accumulated up to tens of billions of dollars in funds,University financial aid ability greatly enhanced.University for financial ability to improve the capacity for generations,At the same time,University financial dependence to the government down,Dependent also decreased."(The reporter Wang Qinghuan)