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17个贫困高职生“零成本”创业 承包茶园做农夫--亲稳网络舆情监控室
2012-08-21
17名高职生,大多都是靠学校免去全额学费才得以走进大学课堂,但他们却在进校不足1年的时候开始了一次几乎零成本的创业他们亲手制作的“十七缘茶”甚至出现供不应求的局面。
17 students in higher vocational colleges,Mostly depending on the school free full tuition to into the university classroom,But they have in school less than one year began a almost zero cost of business they have made“17 edge tea”Appear even tight。
一 “与其说是创业,不如说我们是开创了一种全新的学习方式。”17人中的第一个倡议者潘金良这样看待他们的这一次创业。
a “Business is not so much,As we are created a completely new method of learning。”The first of 17 people advocates PanJinLiang doing this with their business this time。
17名大学生都是贵州盛华职业学院茶学院的学生,是这所去年才首次招生的职业学院的第一批学生。茶学院是贵州盛华职业学院与贵州省一家龙头茶企业合作开办的。
17 students are guizhou shenghua vocational college tea college students,Is the last year for the first time to recruit students of vocational college of the first batch of students。Tea college is guizhou shenghua vocational college and guizhou a leading tea enterprise cooperation offered。
学院的39名学生,包括潘金良在内,大部分都来自贵州的贫困山区,甚至有些学生每月的生活费不超过300元。第一个学期主要是理论知识的学习。课余时间,潘金良一度和大多数同学一样,拿着学校发给每个学生使用的笔记本电脑兴奋不已,沉浸其中不能自拔。
College and students,PanJinLiang, including,Most come from the impoverished mountainous area in guizhou,Some students even each month's living expenses not more than 300 yuan。The first term is mainly theoretical knowledge learning。Their spare time,PanJinLiang once and most of the students,Take the school to each students to use notebook PC excited,Immerse the cannot extricate oneself。
不久之后,潘金良开始反思:“现在是可以舒舒服服地玩3年,什么都不用管,但是3年以后,我们就要走进人才市场,拿什么去和别人竞争?”
Shortly after,PanJinLiang began to reflect on:“Now can be cozying up to play three years,What all need not tube,But three years later,We will into the talent market,Take what to compete?”
离学校不远处就是茶山。只要有空,潘金良就会去找茶场的吴场长聊天。清明节的时候,大多数同学都回家了,潘金良又来到茶园边上,他想起学过的《茶树栽培学》上有很多知识点,比如说不同的光对茶树有不同的影响,不知道在实践中是怎么样的?他突然萌生了一个想法:“能不能从吴场长这里包下一片茶园,我们自己来管理和营销,这样也可以把所学的理论知识用到实践中去。”
Not far from the school is tea。As long as free,PanJinLiang will find tea plantation wu field chat。Tomb-sweeping day when,Most of the students went home,PanJinLiang came to the edge tea garden,He thought of learned《Tea culture learning》There's a lot of knowledge,For example different light on tea tree has different effects,Don't know what is in practice?He suddenly initiation one idea:“Can you from wu field here package under a piece of tea garden,Our own to management and marketing,It is also possible to combine theoretical knowledge to use in practice。”
有了这个想法后,潘金良并没有马上告诉同学,而是先找吴场长商量。吴场长也很爽快,答应划出4亩左右的茶园给学生们管理,不收取管理费,只在他们有了收益后提成。
With this idea after,PanJinLiang did not immediately told classmates,But first find wu field to consult。Wu field well,Promised to line out 4 acres around the tea plantation to the students management,Free of charge,Only in they have profit commission。
这个经营了10多年茶园的中年汉子如今也成了学生们在校园外的老师,用自己多年的实际操作经验给学生们一些技术指导。他说:“不管做生意还是别的,要有一定的责任心。作为普通农户,没有能力打造品牌。我常跟他们说,别看你们现在一文不值,也有可能将来会出现茶叶界的泰斗,即便没有达到预期,也没关系,在这个过程中你们会学到很多东西。”
This business for 10 years tea plantation of middle-aged man now has become the students in the campus the teacher,With many years of practical experience to give the students some technical guidance。He said:“Whether business or other,It is certain to should have the sense of responsibility。As ordinary farmers,Do not have the ability to create brand。I often say to them,Although you are not worth a farthing,May the future will appear tea industry leading,Even without the desired,Also it doesn't matter,In the process you will learn a lot of things。”
二 和吴场长谈妥后,潘金良召集同学们商量此事。他并不想单打独斗:“一是茶园需要的劳动力比较多,另外,我觉得大家一起做,对每个人都有好处。”
2 and wu field after settled,PanJinLiang called the students to discuss the matter。He doesn't want to contribution:“One is the tea garden need to labor more,In addition,I think you do together,Is good for everyone。”
一开始,很多同学并不接受,觉得收益不大,还有同学担心:“茶园不可能在很短的时间内就管理得很好,要日积月累才能发展成优质茶园,可是我们在校时间也就两三年,到时候岂不是留给别人了?”
The beginning,Many students do not accept,Feel little income,There are students worry about:“Tea garden can't be in a very short period of time is a good management,To accumulate over a long period to develop high quality tea garden,But our time in school is two or three years,When the time comes not to others?”
当潘金良说可能需要每个人分期投入几百元时,更是招致了很多人的反对。几百元对很多城市的孩子来说,也许只是去下次馆子或唱一次卡拉OK,但对这所学校里很多生活费都成问题的同学来说,不是个小数目。
When PanJinLiang said may need to everyone in the installment hundreds of yuan,But also cause a lot of people against。Hundreds of yuan for many city for children,Maybe just go to the next restaurant or sing a karaoke,But for this school a lot of living expenses are a problem for students,Not a small number。
潘金良并不气馁。针对大家的疑问一一地做思想工作。他告诉大家,来管理和经营这个小小的茶园,首先不是为了赚钱,而是为了把学到的理论知识变成实践,真正提高自己的能力。“就算我们每个参与的人最终每人分了一万元,这一万元又对你的未来能有多大的作用呢?无非是手里多有点钱花而已,茶园管好了,也许最后又交到了别人手上,但这又有什么关系?我们通过这个过程学到知识,能力提高了,才是一笔最大的财富。”
PanJinLiang were not discouraged。Aim at everyone questions one by one to do ideological work。He told everyone,To manage and run the small tea garden,First not to earn money,But in order to learn the theoretical knowledge into practice,Truly improve their ability。“Even if we each participation eventually end up ten thousand yuan each,This is ten thousand yuan and the future of to you can have how old? Role?It is hand many have some money spend it,Tea garden manage,Maybe the last and hand in hand to others,But this and have what relation?Through this process we learn knowledge,Power has improved,Is the largest wealth。”
“因为我们同学大多家境都很差,大家很担心,这可以理解。但是因为几百元钱而放弃了一次学习的机会,就太可惜了。”同样来自贫寒农家的潘金良说,“我一直对他们说,我对毕业以后很迷茫。但是如果掌握了一技之长,最不济你去包一片茶园,也可以养活自己。”
“Because we are all students family is very poor,Everyone was worried about,This can understand。But because hundreds of yuan and give up a chance to learn,That's too。”Also from the poor peasant's PanJinLiang said,“I've always said to them,I was very confused after graduation。But if master the skill,Most of you to bag a piece of tea garden,Also can support himself。”
最后,16名同学被说服了,他们和潘金良一起组成了这个以实践为主要目的的创业小组,每人凑了100元启动资金,副校长杨绍先教授为他们取名“十七茗园”。
finally,16 students be persuaded,They and PanJinLiang together make up the to practice for the main purpose of the business team,Each chipped in 100 yuan the start-up capital,Vice President YangShaoXian professor named for them“17 the time-honored garden”。
17名同学隔三差五地会去茶园工作。6月的每个周末,他们都在茶园里浅耕和修剪,一干就是两天。尽管他们大部分都是农村孩子,但手仍不可避免地被磨破了。日头很毒,天气炎热,一些男同学脱了上衣,光着膀子干活。
17 students from time to time, you will be working to tea garden。June every weekend,They are in tea garden in shallow tillage and trim,Does is two days。Although most of them are children in the countryside,But by hand is still inevitable worn。The sun is very poison,Hot weather,Some male classmate took off the coat,Bare arm work。
潘金良看到这一幕,觉得又好笑又感动:“我们中间有几个同学家是城镇的,虽然家境说不上富裕,但也还过得去。如果不是因为这件事,让他们去干这样的活儿,就是每天给他们两三百块钱,我想他们也不会干的。但是他们都坚持下来了。”
PanJinLiang see this scene,Think again funny and moved:“Some of my classmates among us home is the town,Although the family circumstances can't say rich,But it is also fair to middling。If it were not for this matter,Let them to do such work,Every day is to give them 2300 dollars,I think they won't dry。But they all insist on down。”
三 短短几个月时间,17名大学生已经亲历了茶叶生产和制作、销售的每一个环节。
Three months time,17 students have experience of the tea production and production、Sales of every link。
7月13日~14日,学校茶艺表演队参加在贵阳国际会展中心举行的中国贵阳国际绿茶博览会时,所使用的绿茶就是他们亲手采摘和制作的绿茶。他们把茶命名为“十七缘茶”。
July 13, to 14 days,School tea art) participate in guiyang international conference and exhibition center at the China guiyang international green tea when exposition,The use of green tea is their hand picking and production of green tea。They named the tea“17 edge tea”。
除此之外,学校领导在得知他们的创业故事后,当即决定采用“十七缘茶”作为学校主要选用的办公用茶和交际礼品茶。一家五星级酒店也选用了“十七缘茶”作为酒店的商务用茶。由于夏季茶叶产量本就不大,他们制作的茶叶已经出现供不应求的情况。他们现在所做的工作主要还是为明年的春天作准备。
In addition,The school leader in that their entrepreneurial story,Immediately decided to use“17 edge tea”As the school is mainly choose office with tea and communication gifts tea。A five-star hotel also chooses the“17 edge tea”As the business of the hotel with tea。With the summer tea the output is less,They make tea has been tight situation。They are now doing main job or to prepare the spring of next year。
潘金良告诉记者,当初每人投入的100元成本已经收回来了,他们付出的只是劳动力。每一个环节他们都愿意亲力亲为,比如采茶,一是请人采可能达不到标准,当以经济效益为主时,难免要提高出茶量,也就是采茶青时,不完全按规范采,可能一芽一叶,也可能一芽二叶,自己采可以控制质量。更重要的是如果请人采,就失去了体验的机会。
PanJinLiang told reporters,At the beginning of each investment 100 yuan cost has been paid back,They pay is labor。Each link they are willing to do,Such as tea plucking,One is to please people mining may can not reach the standard,When taking economic benefits when give priority to,Is inevitable to increase the amount of tea,Is the tea plucking the green,Not completely according to standard mining,May one bud and leaf,May also be a bud and two leaves,His mining can control quality。The more important thing is if please people gather,He lost the chance to experience。
茶学院的班主任丁老师说,相比其他同类专业来说,他们的实践更多一些,很多学生社团偏重娱乐,而他们是工作实践社团。通过这个平台,他们不仅将学到的茶方面的知识应用到了实践中,还学到了如何做人。他们十几个人一开始也存在很多需要磨合的问题,而通过这个过程,他们学会了团队如何合作,如何争取学校领导的支持,如何和外面的企业打交道。
Tea college the teacher in charge of butyl teacher said,Compared with other similar professional speaking,Their practice some more,Many students community lay particular stress on entertainment,And they are working communities of practice。Through this platform,They will not only learned the tea knowledge applied to practice,Also learned how to be a human being。They more than ten individual began there are also a lot of problems needs to be "run-in,And through this process,They learned to team how to cooperate,How to strive for the support of school leaders,How to deal with the outside enterprise。
李毅是茶学院负责专业课的老师,尽管他给了同学们很多的支持,但“在这个过程中,我们老师很少插手,都尽量放手让他们自己去尝试。要允许他们犯错误,只要不犯根本性的错误就没关系。他们迟早会毕业,但是我们希望这种学习方式会持续下去,传给他们的学弟和学妹。”
LiYi is tea institute is responsible for the professional course teacher,Although he gave the students a lot of support,but“In this process,Our teacher little hand,All try to let their own to try。They should be allowed to make mistakes,As long as make the fundamental error it is ok。Sooner or later they'll graduate,But we hope this kind of study way will continue,To their students and the lower classwoman。”
老师的期望和17位大学生的想法不谋而合。他们希望自己毕业以后,除了留下这个基地外,他们还以文字的形式把面临的问题保留了下来,做一些纪录,以留给将来的学弟学妹们。而在他们的带动下,茶学院的其他同学也纷纷行动起来。7位女同学组成了以服务型茶艺为主的“七韵”小组,还有一部分同学组成了“寒茗苑”小组,主要侧重于茶叶的营销。“现在上网打游戏、聊天的同学少多了,因为大家都没时间。”
The teacher's expectation and 17 students the same view。They hope their after graduation,In addition to leave this base outside,They also in the form of text are faced with the problem keep down,Do some record,To leave future students learn the younger sister。And in their drive down,Tea college other students also have action。Seven female classmate formed to service-oriented tea art primarily“Seven rhyme”group,And part of the students“Cold the time-honored garden”group,Mainly focus on the tea marketing。“Now the Internet to play the game、Chat classmates much less,Because you don't have time。”
在这个过程中,悄然发生变化的还有同学们的就业观。这些来自贫寒农家的孩子很多一开始特别在意毕业后工作有没有保障,但是现在他们渐渐明白最重要的不是毕业后有没有工作,而是自己有没有能力,只要能力提高了,再加上良好的心态,不仅可以有工作,甚至还可以选工作。(记者 朱丽亚)
In this process,Quietly change and their classmates。These come from the poor peasant children for many a began to special care after the graduation work have safeguard,But now they come to know is the most important is not without a job after graduation,But his ability,As long as the power has improved,Plus good state of mind,Can not only have a job,Even can choose work。(Reporter Julia)
(来源:中国青年报)
(Source: China youth daily)
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