本报实习记者 毛建宇

The MaoJianYu practice reporter

　　中国人民银行行长助理郭庆平21日在2012首都文化产业发展论坛上表示，建议更好地发挥财政资金的杠杆作用，带动更多金融资源进入文化产业。他建议考虑由政府设立产业基金，政府每年增加一定的投入，在这个基础上吸引社会资金进入。

The people's bank of China, an assistant governor of the GuoQingPing 21 in 2012 capital culture industry development BBS on Wednesday,Suggest better play to the finance fund's leverage,Bring more financial resources into the cultural industry.He suggested that taken into account by the government set industry fund,The government must increase the investment of each year,On this basis to attract social capital into.

　　他表示，应加强对担保、信用评级、知识产权登记评估等中介服务机构的支持和建设。同时应建立专门的文化产业担保基金，完善无形资产评估、转让、登记等相关制度，为金融资源和文化产业有效衔接创造更好的环境。

He said,Should strengthen the guarantee/Credit rating/Intellectual property registration assessment intermediary service support and construction.At the same time shall establish special culture industry guarantee fund,Perfect intangible assets appraisal/transfer/Registration and other related system,For financial resources and the cultural industry to create a better environment for the effective connection.

　　郭庆平指出，要进一步增强对文化企业的服务意识。金融机构要把文化产业作为重点服务和支持的领域，深入调查研究文化产业的特点、发展规律、运作模式，创新开发适应文化产业繁荣发展的银行、证券、保险业务和服务，同时要主动加强与政府部门沟通，及时了解文化产业发展的各项政策法规和相关信息，积极主动融入文化、科技、资本融合的合作潮流之中并发挥更大的作用。

GuoQingPing pointed out that,To further strengthen the culture enterprise service consciousness.Financial institutions should take the cultural industry as the key field of service and support,Further investigation and study the characteristics of the cultural industry/Law of development/Operation mode,Innovation to adapt to the development of cultural industry of the development and prosperity of the bank/securities/Insurance business and services,At the same time, should take the initiative to strengthen communication with government departments,Prompt understanding the development of cultural industry policies and regulations and related information,Active in culture/technology/Capital integration trend of cooperation and to play a bigger role.

　　郭庆平建议，要对文化产业开展更细致的市场细分，提升金融产品和服务的针对性。金融机构要针对不同行业、不同规模的文化企业特点，根据企业的成熟程度和风险状况，开发符合银行特色和企业需求的各类金融产品，综合运用知识产权和版权质押贷款、供应量融资、融资租赁等模式，满足文化产业多元化的信贷需求。同时，要为文化产业进入股票、债券和保险市场创造更多便利。

GuoQingPing Suggestions,The cultural industry to carry out more detailed market segmentation,Enhancement of financial products and services targeted.Financial institutions to different industry/The culture of different scale enterprise characteristics,According to the enterprise's maturity and risk status,The development conforms to bank characteristics and the demand of the enterprises of all kinds of financial products,The integrated use of intellectual property and copyright pledge loan/Supply financing/A financing lease, as a model,Meet the cultural industry diversified credit demand.At the same time,The cultural industry to enter the stock/Bonds and insurance market to create more convenience.