接二连三的海外并购让我国许多央企完成“跨国公司”的华丽转身，陆续登上了全球经济的舞台，央企走出去的速度和实力都得以展现。目前从当前的国内外形势看，中央企业“走出去”面临哪些机遇和挑战正在成为管理层及业内人士关注的焦点。

The barrage of overseas mergers and acquisitions let China renmin many finish"Multinational company"Luxuriant turned,Have on the global economic stage,Renmin go out speed and strength all manifests.At present from the current domestic and international situations and see,The central enterprise"Go out"What are the opportunities and challenges facing management is becoming the focus of attention and people in the industry.

　　尽管我国中央企业规模较大，但与世界一流企业的盈利能力相比还有一定的差距。从中央企业自身来看，“走出去”还存在一些不容忽视并亟待解决的问题。

Although our country large scale central enterprises,But with the world first-class enterprise's profit ability than there is a certain gap.From the central enterprises to see,"Go out"There are some nots allow to ignore and problems to be solved.

　　在刚刚结束的2012年夏季达沃斯论坛上，国资委副主任黄淑和在分论坛“走向全球的中国企业”上表示，中国央企面临三大挑战，第一，对国际市场还缺乏深度的认知和全面的把握，缺乏国际化经营的战略指导和发展规划，境外机构管理制度还不够健全，人才支撑还远远不足；第二，央企未能结合企业的核心业务优势找到商业战略与公民责任的有效结合点，发现既能解决环境和社会问题，又能为企业创造价值的好的商业模式；第三，社会责任能力建设有待提升，特别是怎么样通过完善社会责任的管理体系，建立健全利益相关方参与的机制，进一步转变沟通方式，提高企业品牌的影响力和美誉度等等，由此可见中央企业“走出去”任重道远。

At the recently ended the 2012 summer davos in the BBS,Deputy director of the state-owned assets supervision HuangShuHe in points BBS"Chinese enterprises to go global"Said on,China renmin faces three big challenges,The first,To the international market is a lack of depth cognition and comprehensive grasp,The lack of international operation strategy guidance and development planning,Foreign organizations management system is not perfect,Talent support is not enough;The second,Renmin failed to combining with enterprise core business advantage find business strategy and civic responsibility effective combining site,Found that not only can solve the environmental and social problems,Create value for the enterprise and good business model;The third,Social responsibility ability construction to ascend,Especially how through the perfect social responsibilities management system,Establish and perfect the stakeholder participation mechanism,We should further change communication way,To improve the enterprise brand influence and reputation, etc,Thus it can be seen the central enterprise"Go out"Shoulder heavy responsibilities.

　　全球化的进程却是一个不断抹平国家和民族差异的过程，所有竞争的参与者被置于一个基本是开放的平台上。不能改变竞争环境和规则，就得改变自己的行为方式，否则就会输掉竞争。

The process of globalization is a constant trowelling national and ethnic differences process,All the competition of the participants were in a basic is open platform.Can't change competition environment and rules,Have to change its behavior,Otherwise, they will lose the competition.

　　笔者认为，央企走出去，要想走得快还要走得稳，必须苦练内功，从全球产业结构调整和产业链分布的大局，审视和调整自己的战略定位，始终牢记“围绕主业，做强做大”；还要不断提高风险防范意识；认真学习和掌握国外大公司的先进经验，增强技术实力，创建知名品牌，提高管理水平。

The author thinks that,Renmin go out,Want to walk fast to go steady,Must trains hard the internal strength,From the global industrial structure adjustment and industrial chain distribution of the overall situation,Examine and adjust their strategy,Always remember that"Around main industry,bigger";Should constantly improve risk prevention consciousness;Study hard and master the advanced experience of the foreign big companies,Enhancement technique strength,Create famous brand,Raise the level of management.

　　近年来，我国对外投资额不断增加，在市场经济全球化的今天，央企要有国际化的战略眼光，寻求最优的资源配置，开创具有生命力的企业架构，需要“软硬兼修”，不断提升自身产品质量、经营管理等硬实力和品牌影响力、适应力、话语权等软实力，才能确保走得快，走得稳。

In recent years,China's foreign investment increased,In a market economy globalization today,Renmin should have international strategic vision,To seek the optimal allocation of resources,Initiate have the vitality of enterprises structure,need"Soft hard and repair",Continuously improve the quality of their products/Management and other hard strength and brand influence/adaptability/Voice soft power, etc,To ensure that walk fast,Go steady.