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金融“推手”助力产业转型--亲民维稳网络舆情监测室
2012-12-03

  本报记者 张昊

Our reporter zhang

  虽然深圳一直都是创投机构的集中之地,但是关注高科技研发的创投机构却并未对华强北的低端电子制造业产生兴趣。有深圳创投人士对中国证券报记者表示,金融机构应该也可以成为华强北转型的推动力,如果未来华强北的渠道优势与高新科技企业的技术优势相结合,将出现新的增长点。这意味着深圳发达的创投资本对华强北电子行业的转型有着巨大发挥空间,而海外电子产业的引导模式也为深圳市有关部门引导华强北转型提供了借鉴。

Although shenzhen venture capital institutions has been the central place,But pay attention to high-tech research and development of the vc institutions is not strong in China north low-end electronic manufacturing interest.Have shenzhen venture personage to China stock certificate report reporter said,Financial institutions should also can become qiang north transformation impetus,If the future qiang north channel advantages and high and new technology enterprise combining technical superiority,Will appear new growth point.This means that the shenzhen developed venture capital strong north China electronic industry transformation has huge play space,And the overseas electronic industry guidance mode for shenzhen relevant departments guide qiang north transformation provides the reference.

  与众多对华强北的“山寨”电子产品嗤之以鼻的声音不同,中国创投业元老、深圳创投同业公会秘书长王守仁充分肯定了华强北电子行业的生命力。“没有华强北就没有中关村,是华强北的电子配套市场打开了中国的电子市场,华强北的电子产业是中国电子产业的必经之路。”王守仁说。

And many of the north China strong"strongholds"Electronic products at different voice,China's venture capital industry patriarch/Shenzhen venture capital association secretary general WangShouRen fully affirmed the qiang north the vitality of electronic industry."No qiang north there is no zhongguancun,Is qiang north electronic auxiliary market opened the Chinese electronics market,Qiang north China electronic industry is the only way of the electronics industry."WangShouRen said.

  王守仁认为,华强北电子市场的本质是面向低端需求的电子配套市场,低端需求在国内有着广阔的市场空间,而深谙电子行业渠道的华强北电子从业人士将为高科技公司提供重要的渠道资源,这正是为创投行业带来的机会。“我认为一些华强北的渠道经理是真正的人才,只懂得技术而没有市场观念的高科技公司非常需要这样的人才”。不过,王守仁承认,华强北的渠道资源和高科技企业进行对接,还需要一定引导。有关部门应该引导华强北的电子产业扩大规模、提高档次、有序发展,目前这样没有秩序依靠价格的低层次竞争,很难引起创投等机构的关注。

WangShouRen think,Qiang north electronics market that is the essence of low demand for electronic auxiliary market,Low demand in domestic has a broad market space,And capable of electronic industry channel qiang north electronic business personalities for high-tech companies to provide important channels of resources,This is vc industry has brought the opportunity."I think some of the qiang north channel manager is a real talent,Only know technology without market concept of high-tech company really need such talented person".but,WangShouRen admit,Qiang north channel resources and high-tech enterprise butt,You also need a certain guide.The relevant departments should guide qiang north electronic industry expanding scale/Improving the grade/Orderly development,At present so that no order rely on the price of the low level competition,It is difficult to cause the attention of vc institution, etc.

  不要小看低端电子产品的市场潜力。“低端电子产品比高端电子产品的市场空间大得多,中老年人、学生群体、农民工群体都需要物美价廉、简单实用的低端电子产品,这样的市场潜力不是那些动辄数千元的高端电子产品可以相比的。”他说,“如果华强北的电子产品能够在这样广阔的市场取得优势,一定能获得创投等机构的关注。”

Don't look down upon the low end the market potential of electronic products."Low electronic products than high-end electronic products market space much larger,In old people/Student groups/Migrant workers group need excellent quality and reasonable price/Simple and practical low electronic products,Such market potential is not those at every turn thousands of yuan of high-end electronic products to compare."He said,"If qiang north electronic products can be in such a broad market advantage,Must be able to get the attention of vc institution, etc."

  达晨创业投资有限公司总裁肖冰对中国证券报记者表示,创投机构比较关注能够在细分市场取得优势的企业,目前华强北的电子产品多为“大路货”,同质化且缺少竞争能力。如果华强北的低端电子产品能够做出特色,在某个细分市场取得优势,创投机构还是愿意关注的。肖冰表示,创投机构的投资周期一般为5年,而电子产品的快节奏更新换代也提高了创投机构的投资风险。

In the morning of venture investment co., LTD. XiaoBing President of China stock certificate report reporter said,Vc institutions comparison attention to take advantage in the market segment of the enterprise,At present qiang north of electronic products for more"Staple goods",Homogenization and the lack of competition ability.If qiang north low-end electronic products can do the special features,In a market segments have the upper hand,Vc institutions or willing to concern.XiaoBing said,Vc institutions of investment cycle generally for 5 years,And the fast pace of the electronic products upgrading and improve the mechanism of venture investment risk.

  眼下,越来越多的华强北电子公司面临着资金链紧张的难题。王守仁表示,对于以低端配套为基础的华强北电子行业而言,现金流至关重要,而缺少抵押性资产的华强北电子公司难以获得银行等金融机构的支持。他建议,华强北的电子公司应该摒弃以往“小商小贩”式的经营模式,“强者”应该扩大规模,“如果公司的客户足够大,不妨在华强北发展"应收账款"融资。如果应收账款的支付方信用状况稳定,银行和小贷公司就应该予以支持,以解这些电子公司的燃眉之急。”

the,More and more qiang nortel subsidiary company faced with the problem of capital chain tension.WangShouRen said,For the low end to form a complete set as the foundation of the qiang north in electronic industry,Cash flow is very important,And the absence of mortgage sex assets qiang nortel subsidiary is hard to gain the Banks and other financial institutions to support.He suggested that,Qiang north electronic company should abandon past"vendors"Type business model,"strong"Should expand scale,"If the client of the company is big enough,Might as well in the qiang north development"Accounts receivable"financing.If the accounts receivable ZhiFuFang credit stable condition,Banks and small credit company should give support,In solution of these electronic company's burning issue."

  事实上,深圳的电子产业除了华强北这样的低端配套之外,在上游的研发领域也已具备一定的基础。深圳的华为、中兴等企业已经跻身世界电子巨头的行列,此外深圳还有一大批电子元器件制造上市公司。不过,如何将刚刚萌发的研发优势与华强北接地气的“草根”渠道相对接,还考验着深圳电子产业人士和深圳创投人士的智慧。

In fact,Shenzhen electronic industry in addition to qiang north such low form a complete set besides,In the upstream r&d has also have a certain foundation.Shenzhen huawei/Zte, and other enterprises have ranks among the world's electronic giant ranks,Besides shenzhen and a large number of electronic components manufacturing listed companies.but,How to just germination development advantages and qiang north ground gas"grassroots"Channels relative joint,Also test the shenzhen electronic industry personage and shenzhen venture the wisdom of the people.



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