“什么是人生真正的财富？”如何能够摆脱同质化的高端理财服务市场，来打造独具匠心的服务理念，是每个从事高端财富管理机构面临的最迫切问题。

"What is the real fortune of one's life?"How can you get rid of the homogeneity of high-end financial services markets,To create innovative service concept,Is each engaged in high-end wealth management organization's most pressing problems.

　　作为中国一家综合金融集团，平安集团在完成并购深发展银行之后，银行、保险、证券、信托等牌照一应俱全，综合化金融的优势不断凸显。而平安财富在全面打理投资者的金融需求的同时，更周全的考虑到客户与家人的平安，提出为无形的财富提供一份保障。实现这些目标的核心体现在平安财富的八字箴言上：保值、增值、超值、保障。以目前个人投资的环境来看，基础的投资领域渠道少、风险不低且收益微薄，资产被缩水和健康被侵蚀的局面亟待改善。因此，为了真正实现拥有财富，投资者在追求资产规模增长的同时，也应不忘为家庭幸福加一道保障。

As one of China's comprehensive financial group,After the completion of bank mergers SDB ping an group,The bank/insurance/securities/Trust, such as license plate,The advantage of comprehensive financial continuously emerging.And peace in a comprehensive wealth with investors financial demand and at the same time,More comprehensive considering the customers and the peace of family,Proposed provide a safeguard for the intangible wealth.To achieve these goals the core embodiment of 8 words on peace and wealth:Value of/Value added/A bargain/security.At the current personal investment environment,Basis of less investment channels/Risk is not low and yields low,Assets are eroded and health situation needs to be improved.so,In order to truly achieve wealth,Investors are seeking growth in assets,Should also not forget for a happy family as an additional safeguard.