2001年专注于中国企业海外并购的亚欧联合资本集团，创建了初值为1000点的龙指数，这个指数衡量中国ODI（对外直接投资）占GDP比例的增长情况，以此评估中国经济的全球一体化程度。2001年之后的几年中，中国经济的增长要快于中国海外投资，因为此时中国企业专注于在国内的发展，所以指数下降。

In 2001 focused on China enterprise overseas mergers and acquisitions and joint capital group,Create the initial value for 1000 point dragon index,The index measure ODI China(Foreign direct investment)The proportion of GDP growth,China's economy to evaluate the degree of global integration.After 2001 years,The growth of China's economy quickly in China overseas investment,Because the Chinese enterprises focus on the development of in China,So exponential decline.

　　到了2006年，指数首次突破1000点，在2010年时达到2069点的历史新高，与2011年的2015点相比稍有回落。按照此计算方式，中国目前的全球一体化程度是2001年时的2倍。2011年，中国成为全球第五大海外投资国，海外投资额达到了680亿美元。目前中国海外投资的趋势已经清晰可见。在中国以外的国家投资、扩展业务已经变得极为重要，这也是未来中国企业家几十年重要的商业活动。

By 2006,Index for the first time in 1000 points,In 2010, to reach 2069 points of a record high,With 2011 years of 2015 points down slightly compared.According to the calculation way,China's current global integration degree is 2001 2 times.In 2011,,China has become the world's fifth largest overseas investor,Overseas investment reached $68 billion.At present China's overseas investment trend has clearly visible.Outside China state investment/Expand business has become very important,This is also the future Chinese entrepreneurs decades important commercial activities.

　　但时至今日，中国企业海外成功扩展业务绝非易事。最著名的中国企业海外投资失败案例发生在2009年，当时中国海外建设工程集团有限公司（以下简称“中海外”）决定竞标波兰政府为即将到来的欧洲杯足球赛兴建的高速公路项目，中海外击退了其他竞标对手，以3.3亿欧元——也就是项目预算一半的标价赢得了此项目。

But today,Chinese enterprises overseas expansion of business success is no easy task.The most famous Chinese enterprise overseas investment failure case occurred in 2009,At that time China's overseas construction engineering group co., LTD(Hereinafter referred to as"Overseas in")Decided to bid for the polish government for the upcoming euro football match in the construction of the highway project,In the overseas repel other bidders in the opponent,With 330 million euro - that is, project budget half of the price to win the the project.

　　但接下来的两年中，中海外发现项目实际要比预期花费更多，而且合同不允许在项目开工后重新调整标价。中海外曾尝试以最低价格赢得合同，因为其深知母公司视欧洲为全球扩张的要地。但它并没有在工程报价之前非常仔细地考察合同及对工程在当地会产生的成本和花费进行调研。

But the next two years,In the actual projects overseas found than expected spend more,And contract does not allow the project started again after the price adjustment.In tried to overseas at the lowest price to win the contract,Because of its parent company know on the European for global expansion point.But it is not in engineering quotation very carefully before investigation of engineering contract and in the local can produce cost and cost carries on the investigation and study.

　　中海外在法律薄弱的非洲曾以最低标价赢得很多工程项目，然后施以政治影响力以拖延工程完工时间，抬高标价以平衡价格上涨的原材料和劳动力成本，这被他们称之为“无法预测的情况”。中海外这种做法在波兰却行不通。2011年，中海外在一系列工程延误及成本超支后同意向波兰一方支付3亿美元的赔偿，而且被禁止在未来3年内参与波兰任何公开的竞标活动。

The external legal weak Africa has been the lowest price to win a lot of engineering project,And then with political influence to delay the project completion time,Price up to equilibrium prices of raw materials and labor cost,This is what they call"Impossible to predict".This approach in overseas in Poland but it won't work.In 2011,,China external series of project delay and cost overruns Poland after one party agrees to pay $300 million in damages,And has been banned in the next three years in Poland any public bidding activities.

　　目前中国企业海外扩张最大的挑战，是对业务所在地语言的理解和文化的融入。目前，美国和欧洲企业的高级管理者在接受教育的时候，中国在商业领域还未受到瞩目。目前，外国首席执行官很少会讲汉语。未来外国人可在学校接受中文和中国文化教育，以便日后在公司居高位，但这需要一个漫长的过程，起码还要10～20年时间来实现。

At present Chinese enterprises expand overseas the biggest challenge,Is the business is located the understanding of language and cultural blend in.At present,The United States and Europe enterprise senior managers in accept education time,China in the business field is not getting attention.At present,Foreign chief executive will seldom speak Chinese.The future foreigners available at the school to accept Chinese and Chinese culture education,In the company for future in high,But it needs a long process,At least also 10 to 20 years to achieve.

　　所以，目前及以后很长一段时间内，那些欲在海外投资的中国管理者必须学会使用英文。很多中国的高级管理者不讲英文，所以那些考虑在海外扩展业务的中国公司，可挑选企业内有前途的员工去公司扩展业务的国家学习语言、国际商务礼仪与礼节。

so,The present and the future for a very long time,Those who would like to in the overseas investment of Chinese managers must learn to use English.Many Chinese senior managers do not speak English,So those who consider overseas expansion of business in Chinese companies,May select enterprise has promising staff to company business expansion of the country to learn languages/International business manners and etiquette.

　　法律制度在发达国家尤为重要，在发展中国家则不然。在发展中国家，一个地方或者中央官员可以修改合同或重新定义法律条款来迎合外国投资商。中国公司若在美国或欧洲开展业务，就一定要理解、尊重当地的法律。这意味着这些企业不仅要雇用在外国运营的中国律师事务所，同时也要向当地的法律机构咨询。雇用一个善于政治游说的公司也不失为一个好主意，这样的公司可以向中国企业介绍当地情况，也可使当地的政界和商界人士更好地了解中国企业。

Legal system is especially important in developed countries,In developing countries is different.In developing countries,A place or the central officials can modify contract or redefine legal terms to cater to foreign investors.If Chinese companies in the United States or Europe business,Must understand/Respect the local laws.This means that the enterprise should not only hire in the operation of foreign law firms in China,At the same time also to local law institution consultation.Hire a good political lobbying company also can yet be regarded as a good idea,This company can to Chinese enterprises introduce local conditions,Also can make the local political and business people to better understand China's enterprise.

　　与在中国的情况一样，在国外与政府建立友好关系也至关重要。中国的企业须在业务所在国家做好良好公民的角色，当然当地的雇员、商业合作伙伴以及当地社区，始终会视中国的投资商为中国的。但当中国的企业为当地带来积极的影响，在赚取利润的同时积极支持当地社区发展时，他们还会展露出友好的一面。

And in China,In a foreign country and government establish friendly relationship is also important.Chinese enterprises should be in business in the country of the role of citizen to good,Of course the local employees/Business partners and local community,Always will see China's investors for Chinese.But when Chinese enterprises for the local positive influence,In the profit at the same time actively support the local community development,They also exhibition show friendly side.

　　所以中国的海外投资者不应该仅仅关注项目的可行性、收入和利润，应该将眼光放得长远些。一个海外项目的长期性赢利取决于项目本身在投资当地的接受度，很多像大众这样的外国公司就是以同样的思路而备受中国消费者青睐。

So China's overseas investors should not only pay attention to the feasibility of the project/Income and profits,Should look to put some long term.An overseas project long-term profit depends on the project itself in the investment local acceptance,Many foreign companies such as the mass is in the same train of thought and the Chinese consumers.