曾璟璇－渣打银行大中华区主席 Once Jing filled - standard chartered bank chairman of the greater China region

    和讯网消息：8月22－23日，由香港中国商会主办的第二届中国海外投资年会在香港召开。全国政协副主席黄孟复、香港行政长官梁振英等出席了会议。在23日主题为“全球资源共享投资双向互动”的主论坛上，渣打银行大中华区主席曾璟璇发表了精彩的演讲。曾璟璇指出，在当前的国际经济环境之下，投资非洲非常符合我们国家的战略，非洲的投资前景非常光明。

    HeXunWang news：August 22-23,，By the Hong Kong Chinese chamber of commerce sponsored by the second session of China's overseas investment conference held in Hong Kong。Vice chairman of the CPPCC national committee HuangMengFu、The Hong Kong chief executive LiangZhenYing etc attended the meeting。In 23 theme“The global resources sharing investment the bidirectional interaction”Lord BBS on，Standard chartered bank in the greater China region President had filled Jing published a wonderful speech。Had filled Jing pointed out that，In the current international economic circumstances，Investment African very accord with our country's strategy，Africa's investment prospects。

    以下是现场文字实录：     The following is the text memoir：

    曾璟璇：尊敬的各位嘉宾，大家早上好！在即将吃饭这个时间给大家讲话是一个风险很大的事情，但是还是希望大家给我一点时间。非常荣幸能够参加今天这样一个非常有意义的论坛，让我有机会跟大家交流，而且也让我听了很多具有丰富经验，并且成功的各个行业的龙头大哥讲的话，也学到了很多。

    Had Jing filled：The respect fellow guests，Good morning, everyone！In the coming to eat the time for everybody the speech is a very risky things，But still I hope you give me a little time。Very honored to participate in today's such a very meaningful BBS，Let me have the opportunity to communicate with us，And let me listen to a lot of rich experience，And successful each industry leading eldest brother said，Also learned a lot。

    在2008年的金融危机以来，全球经济一直是两个世界，这个趋势也是维持了很久。尽管现在欧债危机没完没了，美国经济仍然没有起色，但是全球的经济还是在新兴市场的带动下，GDP仍然在增长，从2000年的32万亿，到2010年的62万亿，今年年底估计会达到72万亿。这个经济总量是有一定的增长，其中新兴市场的努力是非常明显的。但是也不能说没有冲击，尤其是在中国，我们最近的紧缩政策就是一个非常好的反映。今年的主题是“走出去”，这个战略是在本世纪初我们国家已经想出来的战略，刚才大家已经说了很多，我想用一个比较通俗的例子来说，就像是一个人，30年前我们很穷，我们要解决温饱问题，20年前稍微好一点，我们迈向小康，现在我们的钱包非常鼓，因为我们有3万多亿的外汇储备。在钱包鼓的时候，我们普通人怎么办？我们当然是要买东西。最近的报道，在伦敦奥运会上，中国的游客平均刷卡每笔是2000元，刚才银联的许先生非常高兴，这是非常值得高兴的事情，这也为伦敦奥运会带来很大的消费亮点。“走出去”就是这样的情况，不用很深奥的分析去支持，它就是一个发展的很自然的阶段。普通人有钱，尤其是我们中国人的文化，我们是非常讲面子的，我们要买贵的，要买好的，名牌是最好的。香港这么多名牌店，尤其是非常有名的女士手袋的店，门口常常是排很长的队。欧美是很成熟的市场，我们中国企业要进入欧美，当然首选也是名牌大企业，这是没有问题的，问题是我们懂不懂得如何购买？在国外来说，他看到我们中国人拿钱去买东西，这唤起了他们上世纪80年代日本很有钱到世界买企业的回忆，他们觉得这是中国崛起和领导世界的标志，他们心里有一点害怕，这是一个原因。还有一点，我们现在是否准备妥当了，这也是一个情况。欧美一个危机接着一个危机，首先是西方金融危机，接下来欧债危机。企业有很多现在在便宜卖，大家认为我们应该捡便宜货，实际是不是这样的情况呢？好的企业是不是愿意卖给你呢？

    In the 2008 years since the financial crisis，The global economy has been two world，The trend is also maintain for a long time。Although now the debt crisis endless，The American economy is still no improvement，But the global economy or in the emerging market driving，GDP growth is still in，From 2000 in 32 trillion，In 2010 to 62 trillion，By the end of this year are expected to reach 72 trillion。The economy is a certain growth，The emerging market effort is very obvious。But also can't say there is no impact，Especially in China，Our recent deflation policy is a very good reflect。This year's theme is“Go out”，This strategy is at the beginning of this century our country already think out of the strategy，Just now, we have said a lot，I want to use a more popular example，Like a person，Thirty years ago we are poor，We want to solve the problem of food and clothing，20 years ago a little better，We move to a well-off，Now we purse very drum，Because we have more than $30000 foreign exchange reserves。In the wallet drum，We ordinary people do？We, of course, is to buy anything。Recent news reports have，In the London Olympic Games，Chinese tourists average charge each is 2000 yuan，Just unionpay's Mr. Xu was very happy，This is a very good thing，It also for the London Olympic Games brings a lot of consumer window。“Go out”Is this situation，Not very profound analysis to support，It is a very natural stage。Ordinary people rich，Especially we Chinese culture，We are very usually have much call，We want to buy expensive，Buy good，Brand is the best。Hong Kong so many famous brand shop，Especially the very famous lady handbags shop，The door is often row long team。Europe and the United States is very mature market，We Chinese enterprises to enter the Europe and the United States，Of course first choice is also famous brand big enterprise，This is no problem，The problem is that we know doesn't know how to buy？In a foreign country for，He saw we Chinese take money to buy things，This aroused them in the 1980 s Japan is very rich in the world to buy enterprise memories，They think it is China's rise and leading the world mark，A little afraid of their hearts，This is one reason。There is a little，We are ready now，This is a situation。Europe and the United States a crisis then a crisis，The first is the western financial crisis，The next European debt crisis。Enterprise has a lot of now in cheap sell，We think we should pick up a bargain，The actual situation is this?？Good enterprise is willing to sell to you?？

    我们说资源共享，这个是一个挺特别的题目，但是资源是用资本买的，所以是用资本买资源。而在另一方面，以资源或者是技术来换取资本，就要这样的一个交易。中国企业要可持续的长期发展，很需要能源，所以我们也是看到，有机会就马上去看，尤其是在非洲国家，怎么样可以买到适当的能源来供给给国内相关行业所需要的原材料。能源永远都是一个敏感的题目，技术也是一个敏感的题目，在欧美并购，他们内部自己并购都有很大的困难，更何况是一个他心里面有担心的国家去购买呢？所以现实是资源共享不一定是那么开放、那么容易的事。我们刚才听到很多很好的例子，中国化工、复星集团给到我们很多很鼓舞的非常好的例子，非常高兴我们有这些非常好的例子。但是也有很多不太美好的例子。前阵子联想的创始人柳传志先生在吉林的一个论坛上谈到“走出去”的问题，他说得很奇妙，他说出去可能会慢死，“走出去”可能会猝死。听起来很害怕，但是他有他的原因，其中很重要的是我们要知道我们自己在干什么，我们买什么，中间的风险在哪里，中间要做的调研非常多。我们看一些不太好的例子，就算是联想买了IBM的PC之后，进入了集团有史以来最大的亏损。上汽收买了韩国的双龙汽车，花5个亿买了一个教训，平安买了荷兰的一家公司，这个结果大家都知道，是一个血本无归的情况。TCL买了汤姆逊，结果也变成了很大的负担，中投投资了黑石，现在要变成长期的目标。有很多不太美好的案例，就让我们看到，有时候是要门当户对才行。我们买企业，在欧美我用一个词汇就是“婚姻”，很多时候都是这样的。像华为企业，这么一个低调的公司，它最近成为外国媒体的封面，题目是“谁害怕华为”，美国说出了它的安全方面的忧虑。所以，我们的企业“走出去”也有一定的问题。

    We say that the resources sharing，This is a quite special topic，But resources is to use capital to buy，So is to use capital to buy resources。And on the other hand，To resources or technology in exchange for capital，Will such a transaction。Chinese enterprises to sustainable long-term development，Really need energy，So we also see，Have the opportunity to immediately go to see，Especially in African countries，How can buy proper energy to supply to the relevant domestic industries need raw materials。Energy is always a sensitive topic，Technology is a sensitive topic，Merger and acquisition in Europe and the，They have very big mergers and acquisitions internal their difficulties，What is a his heart surface have to worry about countries to buy it？So the reality is resource sharing is not necessarily so open、Easy。We just heard a lot of good example，China chemical industry、Fosun group to give us a lot of very encouraging very good example，Very happy we have the very good example。But there are not too good example。A while back association the founder of Mr. Liu in jilin a BBS spoke“Go out”problems，He said very wonderful，He said out may slow death，“Go out”May sudden death。It sounds very afraid，But he has his reasons，It is important that we should know our own doing，We buy what，The middle of the risk in where，Intermediate to do research very much。We see some not too good example，It is lenovo bought IBM's PC later，Into the group's biggest ever loss。Saic bought south Korean shuanglong automobile，Spend 5 to buy a lesson，Peace to buy the Dutch company，We all know the result，Is a money down the situation。TCL bought Thomson，The results also became a great burden，An investment a black stone，Now to become a long-term goal。There are a lot of not too good case，Let us see，Sometimes is to be matched for marriage to just go。We buy enterprise，In Europe and the United States I use a vocabulary is“marriage”，A lot of times is such。Like huawei enterprise，Such a low-key company，It recently became the cover of the foreign media，Topic is“Who's afraid of huawei”，The United States said its security concerns。so，Our enterprise“Go out”Also has some problems。

    这些问题现在我们特别愿意说的就是，这是一个深层次的问题，我觉得主要是国际视野的问题，因为发展有一个过程。发达国家进行并购，在成熟国家与成熟国家之间的并购，我们也看到过很多不成功的例子，中间也有政治的敏感，所以这也不能说不是一个问题。既然这是一个长的过程，任重道远，那么我们走出去比较容易的，首选的应该是哪里呢？在座得有些北京来的朋友，可能留意到前段时间北京是蓝天白云，那段时间我在北京，觉得特别不一样，那时候正好是中非论坛举办时期。那几天的蓝天白云有没有给我们一个提示，说在欧洲的愁云惨雾中间，显现出对非洲的投资是非常光明的。投资非洲非常符合我们国家的战略，我们也下了很多的工夫。我们先从匹配性来看，我们从非洲进口的是资源。我们中国发展需要大量的资源，非洲刚好符合这个条件。中国向非洲出口涵盖很多，包括建筑、运输、电信、基础设备等等，这些都符合中国企业从低价值出口变成高附加值出口的转型要求。中国的技术、管理、经营能力也是非洲所需要，可以利用非洲作为一个实验的平台，来培养我们自己的跨国经营能力，这就是我说的双赢的资源共享，有益的、相互的、双向的互动。很多人提到非洲时说有风险，风险究竟有多高呢？

    These problems we now special would like to say is，This is a deep problems，I think it is the problem of the international field of vision，Because development is a process。The developed countries of mergers and acquisitions，In the mature countries and maturity of the merger and acquisition between countries，We have seen so many examples of success，Intermediate also have political sensitivity，So this also cannot say that is not a problem。Since this is a long process，Shoulder heavy responsibilities，Then we go out easier，First selection should be？All have some Beijing friends，May notice that some time ago Beijing is blue sky and white clouds，That time I am in Beijing，Feel a bit different，At that time was central African BBS holding period。The days of blue sky and white clouds have give us a hint，Said in the European gloom over intermediate，Show to Africa is very bright。Investment African very accord with our country's strategy，We also had a lot of time。We first see from matching sex，We imports from Africa is resources。We Chinese development requires a lot of resources，African just accord with this condition。China exports to Africa covers many，Including building、transport、telecom、Basic equipment and so on，These are accord with Chinese enterprises from low value export into high value-added export transformation requirements。China's technology、management、Business ability is also needed to Africa，Can use Africa as an experiment platform，To develop our own transnational operation ability，This is what I'm talking about win-win resources sharing，beneficial、mutual、Two-way interaction。A lot of people mentioned Africa ShiShuiYou risk，How high will the risk？

    今年渣打银行在非洲已经成立150周年了，我们是在1862年在南非成立第一家分行，100多年的历史，中间有波动，我们要了解非洲的历史，在这个中间有很多的经验被我们所掌握。中国一直以来一如既往地对非洲的支持，这些都为中国的企业打下了坚实的基础。投资非洲有很多隐性的风险，也不一定被我们掌握到，大家也留意到渣打银行最近在纽约碰到了一些风险，这也非常好的说明，我们在美国也已经有100多年了，不一定说在欧美那么清晰、那么成熟的市场，你就会了解中间的各种各样的风险，还是要有一个过程。中国已经连续三年位居非洲第一大的贸易国家伙伴，贸易额从2000年的106亿美元增至2011年的1663亿美元，更重要的是它的增速非常快，远远比欧美国家快，中非投资合作也获得了长足的发展，2011年底，中国对非洲直接投资量接近150亿美元，在非洲投资企业有2000个。同时，中国在非洲大陆发起的并购规模也达到了50亿美元。听起来是很大的数目，但是最近中海油宣布在加拿大用151亿美元并购一家石油公司，也是引起了一些政治的敏感。这是一个非常大的交易，一笔交易就超过了我们整个中国去年在非洲的投资总量。所以，我们在非洲投资的前景非常好。尤其是我们现在国家要推动人民币国际化。人民币国际化的立足点是贸易，我们跟非洲的贸易就是一个很大的推动力。《孙子兵法》说过，“知己知彼”百战不殆”，非洲大陆与中国企业蕴藏着极大的业务的机会，但是，在走到这个神秘的大陆之前，我们一定要做好我们自己的功课，非洲有很特别的情况，在非洲大陆有很多国家，而且中间有很多政府还是历史比较短的，他们很不成熟，中间有很多的欠缺。国家那么多，又那么分散，虽然中国在非洲大陆经营了很久，但是也没有一个很完善的一站式的网络，或者是资讯的提供。所以客户需要投资非洲，要做很多自己的准备工作。中间可能可以找一些有丰富经验的中介，渣打银行是其中之一，我刚才说过，我们在非洲已经有150年的历史。我们是一家非常独特的国际银行，我们跟其他国际银行不一样，我们刚刚公布了第10个年头记录性的盈利，我们没有参与很多西方金融危机中间的有毒产品，也没有参与欧债市场，所以我们受新兴市场高增长的带动，我们一直保持我们的增长，也向股东有所交代，我们这个战略是非常慎重的。我们在非洲的16个国家有170多家分行，超过7000名员工。

    Standard chartered bank in Africa this year has been set up 150 anniversary，We are in South Africa in 1862 established the first a branch，100 years of history，Intermediate have fluctuation，We want to know the history of Africa，In this intermediate have a lot of experience is what we know。China has been, as always, support for Africa，These are for Chinese enterprise to lay a solid foundation。Investment Africa there are a lot of hidden risks，Also not necessarily be our master to，We are mindful that standard chartered bank in New York recently met some risk，This is also very good note，We in the United States has more than 100 years ago，Not so clear in Europe and the United States、So mature market，You will understand the intermediate various kinds of risks，Still want to have a process。China has been three consecutive years ranked first in Africa a big trade country partners，Trade from $2000 in 10.6 billion to $2011 in 166.3 billion，More important is its speed is very fast，Fast than the European and American countries，Central African investment cooperation has also obtained the considerable development，By the end of 2011，China's Africa direct investment to nearly $15 billion，In the African investment enterprise has 2000。At the same time，China on the continent of Africa by the scale of merger and acquisition also reached $5 billion。Sounds like a large amount of money，But the recent cnooc announced in Canada with $15.1 billion merger and acquisition of an oil company，Also caused some political sensitivity。This is a very big deal，A deal over our entire China last year the total investment in Africa。so，We in the African investment prospect is very good。Especially we now countries to promote the internationalization of RMB。RMB internationalization is the standpoint of trade，We trade with Africa is a great impetus。《The art of war》said，“enemy”awareness”，Africa and China enterprise containing tremendous business opportunities，but，In the walk to the mysterious before the mainland，We must do our homework，Africa has a special situation，There are a lot of countries on the continent of Africa，And there are many among governments or historical short，They are not mature，There are many among the lack of。So many countries，And then disperse，Although the Chinese on the continent of Africa management for a long time，But they also do not have a very perfect one-stop network，Or is the information provided。So the customer needs to invest in Africa，To do a lot of their preparation work。Intermediate may find some experienced intermediary，Standard chartered bank is one of them，I just said，We have been in Africa has a history of 150 years。We are a very unique international bank，We with other international bank，We have just announced the 10th year of record profits，We are not involved in a lot of western financial crisis in the middle of the toxic products，Also not involved in the debt market，So we are emerging market driving growth，We always keep our growth，To the shareholders also have replacement，Our strategy is very careful。We in Africa 16 countries has more than 170 branches，More than 7000 employees。