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汽车出口可持续增长需要“四大”更有担当--亲稳舆论引导监测室
2012-11-07
2012年,中国汽车产销形势持续低迷,汽车出口是行业内能够看到的几分亮色之一。据中国汽车工业协会10月底发布的《中国汽车工业产销快讯》,1-9月,我国汽车企业累计出口汽车78.53万辆,已接近2011年全年出口81.4万辆的水平,从增势上看较为喜人,前三季度同比增速27.9%,9月当月增速更是高达48.4%,与行业总体产销个位数的增长形成冰火反差。但是中国的汽车出口本可以做得更好,只需几大国有汽车集团稍微加把劲,出口成绩单就会更加漂亮。
In 2012,,China's auto production and marketing situation sustained downturn,Auto export is in the profession can see some part of one of the bright color.According to the Chinese car industry association released the end of October[China's automobile industry production and marketing flash],1-9 month,China's automobile enterprise total export 785300 vehicles,Already close to the year 2011, the level of the export of 814000 cars,Look from growth more gratifying,The first three quarters year-on-year growth of 27.9%,During the month of September growth is as high as 48.4%,And industry overall production and marketing single-digit growth form ice hot contrast.But China's auto export this can do better,That it only takes a few big state-owned automobile group a little step on it,Export transcript will be more beautiful.
据中国汽车工业协会统计,2012年9月,汽车销量排名前十位的生产企业依次为:上汽、东风、一汽、长安、北汽、华晨、长城、奇瑞、广汽和吉利,分别销售39.2万辆、23.25万辆、21.25万辆、15.68万辆、15.36万辆、6.01万辆、5.66万辆、4.87万辆、4.77万辆和4.46万辆。
According to the Chinese auto industry association,In September of 2012,Car sales ranked in the top ten in the production enterprise:saic/dongfeng/faw/changan/being/brilliance/The Great Wall/chery/GuangQi and giovanni cobolli gigli,Sales of 392000 cars respectively/232500 cars/212500 cars/156800 cars/153600 cars/60100 cars/56600 cars/48700 cars/47700 cars and 44600 vehicles.
但是汽车生产企业出口排名情况却是另一番景象。9月,出口排名前十家的汽车生产企业依次是:奇瑞、力帆、吉利、上汽、东风、长城、广汽、江淮、华晨、北汽,分别出口1.92万辆、1.49万辆、1.16万辆、1.07万辆、0.84万辆、0.72万辆、0.58万辆、0.56万辆、0.45万辆、0.42万辆。
But the auto production enterprises to export ranking situation is a whole different beast.September,Export the top ten automobile manufacturing enterprise is in turn:chery/areas/Giovanni cobolli gigli/saic/dongfeng/The Great Wall/GuangQi/jianghuai/brilliance/being,Export of 19200 cars respectively/14900 cars/11600 cars/10700 cars/08400 cars/07200 cars/05800 cars/05600 cars/04500 cars/04200 cars.
可见,中国的上汽、东风、一汽、长安等四大国有车企位列销量前四名,但是在出口排名中,上汽退后到第四位,东风后移到第五位,一汽、长安更是土遁于无形之中,均不在前十之列。而销量排名第8、第10位的奇瑞、吉利和总销量不在数的力帆,则是激流勇进,进入出口量三甲之列。
visible,China's Shanghai/dongfeng/faw/Changan and so on four big state-owned car sales enterprises in the top four,But in export rankings,Saic back to fourth,Dongfeng moved to fifth place,faw/Changan is soil dun in aeriform in,We will be among the top 10.And sales ranked eighth/No.10 chery/Giovanni cobolli gigli and total sales is not the number of areas,Is flume ride,Among the top in exports.
如果用企业产销的外向度(企业出口销量占其总销量的比重)来看,几大国有车企更是不给力,甭提一汽、长安了,上汽和北汽的外向度只有2.7%,东风只有3.6%,较好的广汽集团只有12.2%,而吉利公司却高达26%,即销量的四分之一以上是在海外实现的。可以说,凭数据说话,不仅拥有沃尔沃等世界高端品牌,吉利本身也是一个日益国际化的车企,而且步伐在日益加快。据昨日早间新闻,截止今年10月底,吉利汽车今年前十个月已累计出口8.1万辆,几乎是去年同期的三倍,提前两个月完成全年8万辆的目标,全年有望登上10万辆新台阶。
If you use enterprise production and sales of extroverted degree(Enterprises to export sales accounted for the proportion of its total sales)To see,A few big car enterprises is not to force,Much faw/Changan the,Saic and extroverted degree of being only 2.7%,Dongfeng only 3.6%,Good GuangQi group only 12.2%,But gigli company is as high as 26%,More than a quarter of that sales in the realization of overseas.Can say,By data to speak,Not only has the world such as Volvo high-end brand,Cobolli gigli is also an increasingly international car enterprises,And in the increasingly to speed up the pace.According to the morning news yesterday,By the end of October this year,Geely automobile the first 10 months of this year already accumulative total export of 81000 cars,Is almost the same period last year three times,Give two months to complete the goal of 80000 cars,Throughout the year is expected to reach 100000 a new step.
“出口低端化,进口豪华车”是中国汽车对外贸易的一大特点,也是存在的突出问题和不足。前三季度,中国汽车出口量不仅要比进口量少10多万辆,而且出口金额也仅有104亿美元,与进口报关金额382亿美元相去甚远。如按单辆车计算,我国出口汽车平均每辆只有1.3万美元(这样的出口单价很大程度上还是由占出口量一半的商用车特别是货车拉高的),而进口车的单价却高达4.2万美元(进口车的95%以上是乘用车)。所以,提高出口汽车的档次、树立中高端品牌形象也是国内汽车出口企业的重要目标。为此,以吉利公司为代表的自主品牌车企一直在努力,今年在其出口总销量的40%就是由帝豪三款高端车型来完成的。
"Export low turn,Imported luxury car"Is China automobile foreign trade a big characteristics,Is the existence prominent question and the insufficiency.The first three quarters,Not only China's automobile exports than less imports more than vehicles,And the amount of exports is only $10.4 billion,And import customs clearance amount are $38.2 billion.If press single car calculation,Our export vehicle averaged $13000 per car(Such export price largely or the account for half of the commercial vehicle especially truck exports of pull up),And one of the unit price is as high as $42000(One is more than 95% of the passenger car).so,To improve the grade of the export vehicles/The set of high-end brand image but also for the domestic automobile export enterprise's important goal.therefore,With giovanni cobolli gigli company as a representative of the independent brand car enterprises have been trying to,This year in its export 40% of total sales is the three items & high-end models to finish.
应该说,奇瑞、吉利、力帆、长城等第二梯队车企已经为中国汽车出口做出了突出贡献,“四大”车企却贡献有限,假如这些企业也都能达到吉利的出口比例,中国每年的汽车出口量将接近或达到500万辆左右,是目前水平的5倍左右。这一数据看似惊人,但20%到25%的出口比重并不是很高,德国汽车出口比例超过产量的四分之三,连金砖四国中的巴西也能达到20%以上,远超过我国。
Should say,chery/Giovanni cobolli gigli/areas/The Great Wall order of merit two echelon car enterprises of China automotive export has made outstanding contributions,"four"But car enterprises limited contribution,If the enterprise also can achieve giovanni cobolli gigli export proportion,Every year in China automobile exports will be close to or achieve around 5 million cars,Is the level of 5 times the left and right sides.The data looks amazing,But 20% to 25% of the export proportion and is not very high,German car exports more than three-quarters of the proportion of output,Even the bricks of the Brazilian also can achieve 20% above,Far more than our country.
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