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陶瓷企业怎样抚平出口之“殇”?--亲稳网络舆情监测室
2012-10-26
轻工企业正承受海外贸易保护主义频发的重负。轻工商会相关负责人指出,中国输欧日用陶瓷产品并未构成倾销,欧盟滥用贸易保护措施会造成双输结果。面对复杂情势,轻工商会提醒,欧盟方面的初裁措施何时出台尚无定论。因此,企业接单还是相对保守为宜,以避免承担损失。
Light industry enterprise are under overseas trade protectionism frequent heavy burden.Light industry chamber of commerce is pointed out that the relevant person in charge,China lost the daily ceramics product did not constitute a dumping,The European Union abuse of trade protection measures can cause double lose results.Facing the complicated situation,Light industry chamber of commerce to remind,The European Union at the beginning of the cutting measures when issued is uncertain.therefore,Enterprise after single or relative conservative advisable,In order to avoid bear a loss.
对于日用陶瓷和艺术陶瓷行业来说,今年可谓是内忧外患的一年:产能过剩,产品附加值过低,国际竞争力不强,利润微薄又遭遇反倾销调查。面临如此困境,陶瓷行业未来的出路在何方?
For daily-use ceramics and art for ceramic industry,This year it is a state of flux:Excess capacity,Low value-added products,The international competitiveness is not strong,Low profits and encounter anti-dumping investigation.Faced this dilemma,Ceramic industry future where a way out?
贸易保护是双输
Trade protection is double lose
“因为内销市场不够大,国内消费者不会对这类生活用品要求过高,并且整个日用陶瓷行业已经没有太多可开拓挖掘的空间了,到了该重新洗牌的地步。”北京佳美丽家陶瓷有限公司总经理郭宝明在第112届广交会上对《国际商报》记者表示。
"Because the domestic market is not big enough,Domestic consumers not to this kind of articles for daily use overstretch,And the whole daily-use ceramics industry has not a lot to develop mining space,To the point of the reshuffle."Beijing beautiful beautiful home ceramics co., LTD., general manager GuoBaoMing in the 112th Canton fair on[International business]reporters.
今年2月17日,欧盟对中国日用陶瓷发起反倾销调查,涉案金额7.13亿美元;8月30日,墨西哥对中国日用陶瓷发起反倾销调查;8月31日,俄罗斯、白俄罗斯和哈萨克斯坦经济共同体发起日用陶瓷一般性保障措施的调查,以保护国内产业为由,设立贸易壁垒。
On February 17,,The eu anti-dumping investigations into China ceramics for daily use,Involving a value of $713 million;On August 30,,Mexico to China ceramics for daily use anti-dumping investigation;August 31,,Russia/Belarus and kazakhstan economic community launch ceramics for daily use general survey of safeguard measures,In order to protect domestic industries as,Set up trade barriers.
10月25日,中国轻工工艺品进出口商会首次就中国输欧日用陶瓷产品遭遇反倾销调查进行公开说明:在此案中,中国轻工工艺品进出口商会代表中国日用陶瓷产业界开展了一系列应诉工作,坚决反对欧盟滥用贸易保护措施,以维护中国日用陶瓷产业的正当利益。
On October 25,,China arts and crafts import and export chamber of commerce in China for the first time to lose the ceramics for daily use products encounter anti-dumping investigation on the public explanation:In the case,China arts and crafts import and export chamber of commerce, on behalf of the Chinese ceramic industry to carry out a series of appearance work,Resolutely against the abuse of trade protection measures,In order to maintain China's ceramic industry's legitimate interests.
轻工商会认为,中国输欧日用陶瓷产品并未构成倾销,欧盟滥用贸易保护措施,损害中欧经贸关系,对中国陶瓷产业不利,对欧盟陶瓷产业也不利,更会使欧盟的消费者、进口商和零售商成为主要的受害者。
Light industry chamber of commerce think,China lost the daily ceramics product did not constitute a dumping,The European Union abuse of trade protection measures,Damage to the sino-eu economic and trade relationship,Of China ceramics industry adverse,The European Union ceramic industry is adverse,More will make the eu consumers/Importers and retailers has become the main victims.
在代表行业应诉过程中,轻工商会强调,欧盟产业要求调查中国陶瓷企业的倾销行为,是利用欧盟不承认中国市场经济地位的歧视性政策,扭曲中国出口产品的真实情况。
On behalf of industry in the process of responding,Light industry chamber of commerce emphasize,The European Union industry requirement survey China ceramics enterprise's dumping behavior,Is the use of the European Union does not recognize China's market economy status of discriminatory policies,Distorted China's export products of the truth.
轻工商会指出,欧盟日用陶瓷产业遇到的问题源于其自身,不应归咎于中国。如今,欧盟陶瓷产业希望通过对华征收反倾销税抑制中国产品进入,实现贸易保护,这不仅将损害其自身利益,更有可能导致中国进入欧盟的产品大幅涨价。欧盟消费者将被剥夺以合理价格购买自己所需产品的权利,广大的进口商、零售商也将因为营业额大幅缩减而成为受害者。
Light industry chamber of commerce pointed out that,The European Union daily-use ceramics industry from the problems of its own,Should not be blamed on China.now,The European Union ceramics industry hope that through China anti-dumping tax inhibition Chinese products to enter,Realize trade protection,This will not only damage its own interests,More likely to lead to China's entry into the European Union product rise in price considerably.The eu consumers will be deprived of with reasonable price to buy the rights for our own products,The importer/Retailers will also because turnover greatly reduced and become a victim.
深圳市华富美陶瓷有限公司经理林建亮向《国际商报》记者诉苦:“目前出口产品占比在95%以上,受到大环境影响,今年到9月份为止整体营业额萎缩20%左右。我们公司的产品面向的主要市场在萎缩,大部分老客户都有较好的成交意愿,但不乏一些流失的客户。”
Shenzhen or beauty ceramics co., LTD. LinJianLiang manager to[International business]Reporter complaint:"At present products for export than in more than 95%,Influence by the environment,So far this year in September, overall turnover atrophy 20%.Our company's products to main market is shrinking,Most of the old customers have a good deal or intend to,But there is no lack of some loss of customer."
须提高自身免疫力
Must improve their own immunity
潮州市阳光陶瓷有限公司总经理刘荣书对《国际商报》记者表示:“未来中国陶瓷业必须提高技术水平,并提高研发实力,不断推出多样化、个性化的高质量产品,靠品质取胜。此外,陶瓷企业应该开拓新兴市场,避免行业高集中度竞争,在产品和渠道两方面进行差异化竞争,进而提升市场竞争力、占领市场。”
Chaozhou sunshine ceramic co., LTD., general manager of LiuRongShu[International business]reporters:"The future China ceramics must raise the level of technology,And improve research and development strength,Continuously introduce diversity/Personalized products of high quality,By quality win.In addition,Ceramic enterprises should develop new market,Avoid high concentration industry competition,In the product and channel two aspects of differentiated competition,And enhance market competitiveness/Seizes the market."
广交会期间,轻工商会对参展的日用陶瓷企业也提出了一些建设性的意见。他们表示,当前不确定因素很多,初裁措施是否出台、何时出台以及具体规定都会有变数。因此,企业接单还是要相对保守,以避免承担损失。陶瓷企业要注意识别欧盟客户,并尽量发动他们做本国商务主管部门的工作,投票反对向中国征收反倾销税。
During the Canton fair,Light industry chamber of commerce in the daily-use ceramics enterprise also puts forward some constructive Suggestions.They say,The current many uncertain factors,Initial cutting measures whether to appear/When issued and specific provision can have variable.therefore,Enterprise after single or relatively conservative,In order to avoid bear a loss.Ceramic enterprise should pay attention to the eu customer recognition,And to launch them to do their business departments,Vote against anti-dumping duties to China.
中国日用陶瓷产业近年来面临诸多困难,国内有劳动力、原材料、能源涨价和人民币升值的压力,国外在克服各种技术性贸易壁垒之后又频遭贸易保护措施的打压。但是,中国陶瓷人不畏困难,励志前行,不断探索新技术,开创新工艺,开拓新市场。一些企业开发的工艺、技术和配方是国外同行难以理解和复制的。这是中国陶瓷产业持续发展的核心竞争力,压力就是变革的动力。
China Daily ceramics industry in recent years are facing many difficulties,Domestic have labor/Raw materials/Energy prices and the pressure of RMB appreciation,Foreign in overcoming all kinds of technical barriers to trade and PinZao trade protection measures after the crackdown.but,China ceramics people overcoming difficulties,Inspirational forward,Continuously explore new technology,To create a new process,Develop new market.Some enterprise development process/Technology and formula is foreign counterparts is difficult to understand and copy.This is China ceramics industry for the development of the core competitive edge,The pressure is on the motivation to change.
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