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江辉:2012出口难,但有可取之处--亲稳舆论引导监测室
2013-01-22
“去年纺织业出口不好做,但行业也不是一塌糊涂,几家欢喜几家愁。”1月11日,中国纺织品进出口商会代会长江辉坦言,去年全球经济仍处低迷,尤其最大市场欧盟需求下降,使我国纺织品服装出口受到严重影响。
"Textile export do bad last year,But the industry is not in a great mess,Several glad several sorrow."On January 11,,China national textiles import and export chamber of commerce and the Yangtze river will be bright said,Last year the global economic downturn still place,Especially the biggest market demand decline,Make China's textile and clothing export affected.
日前海关出炉的统计数据显示,2012年,我国纺织品服装累计出口2549.2亿美元,全年增长2.8%,其中服装出口增幅超过纺织品。过去10年中,仅有2009年的纺织品服装出口增速低于上述数字。而同期公布的数据显示,2012年我国累计货物贸易进出口总值增长6.2%,其中出口增长7.9%。“纺织品服装拖了后腿,去年出口增幅低于全国外贸增幅。其中最主要商品针织、梭织服装的出口额虽然保持增长,但出口量整体下降近2%,远未恢复到2010年同期的水平。”江辉分析。
Has a customs statistics,In 2012,,China's textile and clothing export total $254.92 billion,Annual growth of 2.8%,The clothing export growth more than textiles.The past ten years,Only 2009 years of textile and apparel export growth below the figures.Over the same period, the figures showed,In 2012, total trade in goods import and export gross domestic product growth of 6.2%,Export growth of 7.9%."Textile and apparel drag the hind leg,Export growth last year is lower than the national foreign trade growth.One of the most main commodity knitting/Woven clothing exports although keep growth,But the overall exports down nearly 2%,Far from recovery to the level of the same period in 2010."JiangHui analysis.
中国整个外贸领域的目标已经由保增长转向了保份额,纺织品出口呢?江辉表示,近年来整个中国纺织业出口在全球市场上所占份额一直是增加的,从2007年的29.2%增加到2011年的35.2%。从细分市场来看,2012年前10个月,中国产品在欧盟和日本市场所占份额有所下降,分别是40.3%和73%,而2011年这两个数字分别是41%和74.9%。
The whole valley of China's foreign trade field by the growth target has been turned to the share,Textile export??JiangHui said,In recent years the Chinese textile export in the global market share has been increased,Increased from 29.2% in 2007 to 35.2% in 2011.See from market segment,2012 years ago ten months,Chinese products in the European Union and Japan market share fell,Respectively is 40.3% and 73%,In 2011 the figure was 41% and 74.9% respectively.
片片乌云似乎挥之不去:美国虽然暂时躲过了“财政悬崖”,但它依然像一把利剑悬在头顶;欧盟的出口形势依然不容乐观;东南亚竞争对手奋起直追,中国的竞争优势相对削弱,出现订单和产业双转移;棉花的国内外价差达到了5000元,给纺织业平添巨大压力,且短期内看不到缓解的迹象。
In the dark clouds seemed to linger:Though the United States temporarily escaped"Fiscal cliff",But it is still like a sword hanging over the head;The eu's export situation is still not optimistic;Southeast Asia struggling competitors,China's competitive advantage relative weakening,In order and industrial double transfer;Cotton price at home and abroad reached 5000 yuan,The textile industry to make the same score great pressure,And in the short term to see signs of relief.
有业内人士称“2012年是中国纺织业最困难的一年”,但江辉表示,经济形势低迷让订单更集中,部分大企业获利有增无减,“以前谁便宜找谁下单,现在外商宁愿多花点钱找更可靠些的大企业”。该商会提供的数据显示,2012年1月至11月,出口金额排名前10位的纺织品服装出口企业中,同比负增长的仅有两家。
The personage inside course of study says"2012 is the Chinese textile industry the most difficult one year",But JiangHui said,The economic downturn situation to order more centralized,Part of the big enterprise profit unabated,"Who used to find cheaper who place an order,Now foreign would rather spend some money to find more reliable some large enterprise".The chamber of commerce to provide the data display,In January 2012 to November,Export value's top ten textile clothing export enterprises,Only two of the year-on-year.
虽然说“幸福的家庭都是一样的,不幸的家庭却各有各的不幸”,但江辉在过去一年中调研发现,“幸福的企业”各有各的亮色——
although"All happy families are like one another,Unhappy family but each have each misfortune",But JiangHui survey in the past year,"Happy enterprise"All have bright color --
上海纺织集团通过整合旗下企业、优化资源配置、搭建外贸服务平台,打造新型产业链,充分发挥集团作用成功抵抗风浪。
Shanghai textile group through the integration of its enterprises/Optimize allocation of resources/Set up foreign trade service platform,Create new industrial chain,Give full play to the role group success against waves.
天津三悦以前只接单,现在还参与设计。“以前ZARA(著名西班牙服装品牌)给什么设计图他们做什么,现在他们会拿出自己设计的样品给人家挑,不少都被采用了。”
Tianjin three yue ago only take one,Now also participate in the design."ZARA before(Famous Spanish clothing brand)What to design what they do,Now they can be taken out of their own design samples to the somebody else pick,Many have been adopted."
上海的Lily和江苏的苏美达都走品牌路线,现在销售情况都不错。“但创品牌投入大,风险大,只有少数有实力的企业能走这条路。丹麦主要也就VEROMODA和ONLY这两个国际品牌,西班牙有ZARA。”他说,在国际上,前100位的服装品牌中没有一个来自中国,但真正具有国际影响力的品牌不可能是速成的,要靠精耕细作和时间沉淀。
Shanghai Lily and jiangsu sumec all go brand line,Now sales are good."But creates the brand great input,Risk big,Only a few strong enterprise can go this way.Denmark is also the main VEROMODA and ONLY the two international brand,Spain has ZARA."He said,In the world,The top 100 clothing brands no one from China,But the real of an internationally influential brand can't be crash,Want to rely on intensive cultivation and time precipitation.
晨风专注于做衬衫,把质量做到了极致,虽然是贴牌,但稳扎稳打稳步增长。这个企业还用了很多高级设备,重视改善工人福利待遇,不断拓展提高效率的空间。
Morning breeze focus on making a shirt,Put the quality achieved perfection,Although it is OEM,But slowly but surely steady growth.The enterprise also use a lot of advanced equipment,Pay attention to improve the employee benefits,Expand to improve efficiency of space.
天虹、华孚等纺织企业都走出去了,在海外设厂,更好地配置资源。“企业在国外单打独斗很辛苦,未来能否由政府主导在国外建立开发区,商会来做中介,企业参与,这样可能更有助于企业走出去。”江辉提出了自己的建议。
store/HuaFu etc textile enterprises go out,In the overseas factories,To better allocation of resources."Foreign enterprises in the working very hard,Can the future by the government leading in foreign countries to establish development zone,Chamber of commerce to do intermediary,Enterprises to participate in the,This may be more help enterprises to go out."JiangHui Suggestions are put forward.
鲁泰力求在面料上创新,他们的一种产品能保证洗10次不变形,客户纷至沓来。
We strive to innovation in fabric,One of their products can guarantee wash ten times deformation,Customers in.
“总而言之,整个纺织业的黯淡还将持续几年,光靠成本优势做大路货肯定不行了,要有特色个性化才能有出路。”江辉肯定地说,2012年倒掉了不少纺织服装企业,但优胜劣汰是正常现象,大浪淘沙,留下来的都是金子。而且,随着整个中国经济的转型,未来应该有更多人从制造业转向服务业。
"overall,The textile industry of the dark will last for several years,Light on cost advantage do staple goods must not,Want to have characteristics can be personalized way out."JiangHui say with certainty,2012 years out many textile and garment enterprise,But the survival of the fittest is normal phenomenon,sweep,Stay is gold.and,With the China's economic transformation,The future there should be more people from manufacturing to service industry.
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